Planning application
CA/26/00042
Ground Floor, 7 Cheval Place, London, SW7 1EW
Proposal
Installation of 1no internally illuminated fascia sign and 2no. internally illuminated circular projecting logo signs (identical) (Retrospective application)
As published by the council, reference CA/26/00042
Timeline
Dates from the published record
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20 Nov 2025
Received by Kensington and Chelsea
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1 May 2026
Decision issued: Withdrawn by Applicant
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20 Jul 2026
Added to PlanIndex
What withdrawal means
The process from here
The applicant withdrew this application before the council decided it, so it carries no planning weight and no fee refund is automatic. Withdrawal often follows officer feedback that a refusal was likely.
The applicant is free to submit a revised application at any time, and many withdrawn schemes return in amended form, so the site is worth watching if the proposal affected you.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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CA/24/05900 Granted
138 Brompton Road, London, SW3 1HY
Installation of 2No. externally illuminated fascia signs, 1No. internally illuminated projecting sign, and 2No. vinyl banner and logo on glass shopfront.
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PP/24/05899 Granted
138 Brompton Road, London, SW3 1HY
Alterations to existing shopfront and front facade of existing restaurant.
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PP/26/00561 Granted
144A Brompton Road, London, SW3 1HY
Replacement of shopfront.
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PP/26/02237 Granted
134 Brompton Road, London, SW3 1HY and 5 Cheval place, London, SW7 1EW
Change of use from Use Class E to Restaurant (Use Class E(b)), new recessed front bifolding doors, awning, and signs at front and rear, replace rooflights to double glazed hipped white UPVC/aluminium painted white, replace rear doors to match existing
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CA/26/00289 Granted
144A Brompton Road, London, SW3 1HY
Consent to display: 1x illuminated LED sign, powder coated to match RAL 6005 (main signage); 1x blade sign finished in stainless steel with internally illuminated cut out letters with opal acrylic in RAL 6005; and 1x printed graphics signage on awning consisting of business name and address printed in silver on dark green awning.
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12/09386/ADFULL Granted
The Penthouse Cheval House 16-22 Cheval Place London SW7 1ES
Detailed drawings of new doors and windows pursuant to Condition 5 of planning permission dated 30 August 2012 (RN: 12/04117).
Other advertising applications
In Kensington and Chelsea
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CA/26/01883 Granted
2 Fairfax Place, London, W14 8HN
Installation of two fascia signs to front elevation of ground floor commercial unit (barbershop) facing Holland Road, including one non-illuminated sign measuring approximately 2400mm x 890mm and one externally illuminated barbershop sign measuring approximately 1250mm x 230mm. Both signs fixed to external wall.
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CA/26/02376 Granted
116-118 Gloucester Road, London, SW7 4PH
Temporary display of an externally illuminated static advertisement, integrated within a scaffold-mounted replica 1:1 shroud, for a maximum period of 12 months
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CA/26/01686 Refused
Harrods, 87-135 Brompton Road, London, SW1X 7XL
Installation of PL3.9Pro - 7.5 x 15m Digital Display Trompe l'oeil-style fa?ade wrap
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CA/26/03963 Awaiting decision
174 Brompton Road, London, SW3 1HP
Replacement of shop window with fully glazed shopfront with door. Installation of internally illuminated fascia and projecting signage in connection with proposed use as a community pharmacy (Class E).
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CA/26/03958 Awaiting decision
Ground Floor, 78 Golborne Road, London, W10 5PS
Refurbishment of shopfront, replacement of glazing, installation of timber fascia with wall mounted lighting, repainting of security shutters, and associated external redecoration. Installation of externally illuminated fascia signage, replacement of suspended lightbox with 1 x non-illuminated flag sign, application of non-illuminated vinyl graphics to entrance door glazing and security shutter.