38, Ashcroft Square King Street, London, W6 0YJ

1. 18 Dec 2025

   Received by Hammersmith and Fulham

2. 23 Dec 2025

   Validated

   Checked as complete and ready for consideration.

3. 12 Feb 2026

   Decision issued: APPLICATION APPROVED

4. 24 Jul 2026

   Added to PlanIndex

Hammersmith and Fulham granted permission on 12 February 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

• Kings Mall Shopping Centre King Street London W6 0QS

  2020/02983/ADV Submitted 13 Nov 2020 50 yards away

  93% historically approved · decision due ~11 Jan

  Display of new and replacement signage (including internally illuminated fascia signs, non-illuminated projecting signs, totem signs and digital screens) to the entrances and high level cladding of Kings Mall, Lyric Square and the Multi Storey Car Park; and at podium level; use of the existing digital screen adjacent to the East entrance to display third party advertising.

  Awaiting decision Advertising 33 docs

• Kings Mall Shopping Centre King Street London W6 0QS

  2020/02583/FUL Submitted 8 Oct 2020 50 yards away

  98% historically approved · decision due ~4 Dec

  Change of use of Unit 18 (Use Class A1) and part of Unit 17 (Use Class D2) to Class E and/or Class F.1 (Public hall/exhibition hall only) and/or Sui Generis use class (Drinking establishment), change of use of podium level entrance hall and external area to Class E, change of use of redundant plant and machinery to Class E, change of use of customer circulation space to retail kiosks (Use Class E); alterations and refurbishment to building entrances at King Street, service yard entrance and Multi-Storey Car Park on Glenthorne Road; new landscaping and seating on King Street; and alterations and refurbishment to podium level entrance hall and podium including replacement of existing windows, doors, canopy and cladding, installation of plant, replacement lighting, extension to toilets, new landscaping and seating.

  Awaiting decision Full applications Extension Windows or glazing 48 docs

• 27-29 King Street And 58 Kings Mall King Street London W6 0QB

  2019/00045/CLP Submitted 9 Jan 2019 50 yards away

  Amalgamation of existing commercial units and change of use from retail (Class A1) and food and drink (Class A3) to a bank (Class A2).

  Granted Lawful development 31 docs

• 27-29 King Street And 58 Kings Mall King Street London W6 0QB

  2018/03978/FUL Submitted 10 Dec 2018 50 yards away

  Installation of a new shopfront including the installation of 2no. Automated Telling Machines (ATMs).

  Granted Full applications Windows or glazing 45 docs

• 27-29 King Street And 58 Kings Mall King Street London W6 0QB

  2019/00949/DET Submitted 28 Mar 2019 50 yards away

  Submission of details of a Construction Logistics Plan pursuant to Condition 3 of planning permission 2018/03978/FUL granted 8th February 2019.

  Granted Conditions 12 docs

• 27-29 King Street And 58 Kings Mall King Street London W6 0QB

  2018/03979/ADV Submitted 10 Dec 2018 50 yards away

  Display of 8no. internally illuminated fascia signs, 1no. internally illuminated pin-mounted sign, 2no. logo door handles and 1no. internally illuminated projecting sign.

  Granted Advertising 43 docs

• P/2026/02518/ADV Awaiting decision

  88-90,North End Road, London, W14 9EX

  Display of 1no internally illuminated fascia sign (letters to be illuminated only) and 1no double sided internally illuminated projecting sign at the front elevation.

  Received 30 Sep, published by the council 6 Oct 2026 Advertising
• P/2026/02514/ADV Awaiting decision

  UNIT 2014, 3 LOCKGATE ROAD, Block G, LONDON, SW6 2FU

  Display of an internally illuminated fascia sign (letters and logo to be illuminated only) above the entrance door to north eastern elevation of the building.

  Received 30 Sep, published by the council 6 Oct 2026 Advertising
• P/2026/02495/ADV Awaiting decision

  9 Beaumont Avenue, London, W14 9LP

  Display of an externally illuminated billboard sign (measuring 6m wide, 2.3m high and 8.7m above ground level) to the west facing elevation; display of 3no. non-illuminated window vinyls at first floor level and 3no. non-illuminated four sheet advert posters at ground floor level to the north facing elevation.

  Received 28 Sep, published by the council 9 Oct 2026 Advertising
• P/2026/01700/ADV Granted

  53 King Street, London, W6 9HW

  Display of 1no. internally illuminated fascia sign, 1no. non-illuminated sub fascia sign, and 1no. internally illuminated double sided projecting sign to the front elevation.

  Received 3 Jul, published by the council 31 Jul 2026 Advertising
• P/2026/01600/ADV Granted

  16 Holland House,Parr's Way,London,Hammersmith And Fulham,W6 9YJ

  Display of 1no internally illuminated fascia lettering sign, 1no internally illuminated penguin logo sign and 1no. non-illuminated vinyl applied to shopfront glazing to western elevation of the building; display of 1no internally illuminated penguin logo sign to northern elevation of the building.

  Received 22 Jun, published by the council 24 Jul 2026 Advertising