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Planning application

2026/1385

Former APAM Site Norwich Road Swainsthorpe Norfolk

Awaiting decision Broadland Advertisement

Proposal

Sign A - Wall mounted fascia signage "B.M.C" CAR GROUP. Sign B- Wall mounted fascia signage "500 CARS IN GROUP STOCK". Sign C (2 No) - Wall mounted fascia signage "SWAINSTHORPE FILLING STATION". Sign D- Wall mounted fascia signage "BMC SALES OFFICE". Sign E (3No) illuminated - Canopy mounted fascia signage Gulf logo. Sign F (3No) illuminated - Canopy mounted fascia signage Gulf corporate colours. Sign G illuminated - Free standing signage - Post sign. Sign H (2No) - Free standing signage - Post sign. Sign I (2No) - Wall mounted fascia signage "SERVING THE COMMUNITY"

As published by the council, reference 2026/1385

Timeline

Dates from the published record

  1. 14 May 2026

    Received by Broadland

  2. 20 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

What happens while it is decided

The process from here

This application is with Broadland for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 2026/1385 Awaiting decision

    Former APAM Site Norwich Road Swainsthorpe Norfolk

    Sign A - Wall mounted fascia signage "B.M.C" CAR GROUP. Sign B- Wall mounted fascia signage "500 CARS IN GROUP STOCK". Sign C (2 No) - Wall mounted fascia signage "SWAINSTHORPE FILLING STATION". Sign D- Wall mounted fascia signage "BMC SALES OFFICE". Sign E (3No) illuminated - Canopy mounted fascia signage Gulf logo. Sign F (3No) illuminated - Canopy mounted fascia signage Gulf corporate colours. Sign G illuminated - Free standing signage - Post sign. Sign H (2No) - Free standing signage - Post sign. Sign I (2No) - Wall mounted fascia signage "SERVING THE COMMUNITY"

    14 May 2026 0m away Advertising
  • 2026/1384 Awaiting decision

    Former APAM Site Norwich Road Swainsthorpe Norfolk

    Demolition of existing car sales office, ancillary accommodation and storage buildings (pursuant to Prior Approval application ref. 2026/0868); recommencement of petrol filling station use; partial change of use of retained building to include shop and relocated car sales office, with continued vehicle repair workshop use; reconfiguration of site layout to provide car sales display, staff and customer parking including 2 EV charging bays; use of rear area as a yard; external alterations to retained building including installation of wall and roof cladding, glazing, and formation of a flat roof section; and installation of freestanding and building-mounted signage.

    14 May 2026 0m away Full applications
  • 2026/1384 Awaiting decision

    Former APAM Site Norwich Road Swainsthorpe Norfolk

    Demolition of existing car sales office, ancillary accommodation and storage buildings (pursuant to Prior Approval application ref. 2026/0868); recommencement of petrol filling station use; partial change of use of retained building to include shop and relocated car sales office, with continued vehicle repair workshop use; reconfiguration of site layout to provide car sales display, staff and customer parking including 2 EV charging bays; use of rear area as a yard; external alterations to retained building including installation of wall and roof cladding, glazing, and formation of a flat roof section; and installation of freestanding and building-mounted signage.

    14 May 2026 0m away Full applications
  • 2026/0868 Granted

    The Old Filling Station Norwich Rd Swainsthorpe NR14 8PU

    Demolition of car sales office, ancillary accommodation & storage buildings (Prior Notification)

    27 Mar 2026 8m away Other
  • 2026/0868 Granted

    The Old Filling Station Norwich Rd Swainsthorpe NR14 8PU

    Demolition of car sales office, ancillary accommodation & storage buildings (Prior Notification)

    27 Mar 2026 8m away Other
  • 2021/1737 Granted

    3 Yew Tree Cottage Norwich Road Swainsthorpe Norfolk NR14 8PU

    Non material amendment of 2009/1942 - changes to fenestration and internal layout

    28 Jul 2021 58m away Amendments

In Broadland

  • 2026/1340 Granted

    Earle Arms Inn The Street Heydon Norfolk NR11 6AD

    Gable to be painted with the name 'The Earle Arms'

    11 May 2026 Advertising
  • 2026/1958 Awaiting decision

    2 Dereham Road Costessey Norfolk NR5 0SY

    Replacement of one freestanding double sided illuminated small format advertisement display with double sided freestanding D6 small format digital advertisement display.

    6 Jul 2026 Advertising
  • 2026/1880 Awaiting decision

    R G Carter Site Office Yarmouth Road Postwick Norfolk NR7 0FH

    Installation of 2 x non illuminated signage

    30 Jun 2026 Advertising
  • 2026/1685 Awaiting decision

    12 Hungate Street Aylsham Norfolk NR11 6AA

    Self adhesive vinyl or fascia signage to be non illuminated folded aluminium (ACM) tray with vinyl applied to face to match existing sized signage.

    12 Jun 2026 Advertising
  • 2026/1559 Awaiting decision

    Unit 2 William Frost Way Costessey Norfolk NR5 0JS

    4 internally illuminated signs on totem 1, 2 internally illuminated signs on totem 2, 2 non illuminated goods-in signs and 4 internally illuminated facia signs

    1 Jun 2026 Advertising