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Planning application

Land South of High Street And East of Station Hill Ascot

Refused Windsor and Maidenhead 25/03419/ADV Advertisement

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Consent to display 4. non illuminated hoardings, 2no. non illuminated post mounted signs, 5no. non illuminated flag pole signs, 1no. internally illuminated double sided totem sign, 1no. non illuminated double sided totem sign, 5no. non illuminated wall mounted signs and 2no. internally illuminated fascia signs.

As published by the council, reference 25/03419/ADV

Application record

Reference
25/03419/ADV
Type
Advertisement
Status
Decided
Decision
Refused As published: Refuse
Received
29 Dec 2025
Validated
7 Jan 2026
Decided
4 Mar 2026
Ward
Ascot & Sunninghill
Parish
Sunninghill And Ascot Parish
Decision by
Delegated

Site history

Applications at this address on the Windsor and Maidenhead register

This site has had 13 applications since 2025: 11 approved, 1 refused.

  • 26/00201/LEG Granted

    Land South of High Street And East of Station Hill Ascot

    Discharge of planning obligation under Schedule 9 (6) (BNG Off-site), Schedule 8 (3) (Custom build strategy), Schedule 9 (1) (BNG Plan) and confirmation of chosen RP in accordance with Schedule 3 part 11.2 and confirmation of commencement on site as per paragraph 6.2.1 of the S106 Agreement in regards to planning permission 25/02645/VAR (variation of 24/01844/FULL).

    Decided 27 May 2026 Conditions
  • 26/00012/CONDIT Awaiting decision

    Land South of High Street And East of Station Hill Ascot

    Details required by Condition 24 (Lighting strategy), 26 (Site layout, play equipment and street furniture), 29 (M4(2) and M4(3)) and 34 (Details of windows, cills, doors and rooflights) of planning permission 25/02645/VAR (variation of 24/01844/FULL) for an Application for full planning permission including the demolition of a toilet block for the erection of 90 dwellings together with vehicular access from High Street, public open space, internal access roads, parking, landscaping, footpaths and Sustainable urban Drainage Systems (SuDS)

    Submitted 6 Jan 2026 Conditions
  • 25/03365/NMA Granted

    Land South of High Street And East of Station Hill Ascot

    Non material amendments to planning permission 24/01844/FULL for the amendment to wording of condition 3 (Details of hard surface materials to be approved)

    Decided 8 Jan 2026 Amendments
  • 25/03030/NMA Granted

    Land South of High Street And East of Station Hill Ascot

    Non material amendments to planning permission 24/01844/FULL to amend the wording of condition 19.

    Decided 15 Dec 2025 Amendments
  • 25/02721/TPO Granted

    Land South of High Street And East of Station Hill Ascot

    (T123) - Salix Caprea (Goat Willow) - Fell. (013/2013/TPO).

    Decided 25 Nov 2025 Trees
  • 25/02644/CONDIT Granted

    Land South of High Street And East of Station Hill Ascot

    Details required by Condition 15 (CEMP) of planning permission 24/01844/FULL for the Application for full planning permission including the demolition of a toilet block for the erection of 90 dwellings together with vehicular access from High Street, public open space, internal access roads, parking, landscaping, footpaths and Sustainable urban Drainage Systems (SuDS)

    Decided 10 Feb 2026 Conditions
  • 25/02642/CONDIT Granted

    Land South of High Street And East of Station Hill Ascot

    Details required by Condition 8 (Trees), 12 (Landscaping), 22 (Biodiversity enhancements) and 23 (CEMP:Biodiversity) of planning permission 25/02645/VAR (variation of 24/01844/FULL) for the Application for full planning permission including the demolition of a toilet block for the erection of 90 dwellings together with vehicular access from High Street, public open space, internal access roads, parking, landscaping, footpaths and Sustainable urban Drainage Systems (SuDS).

    Decided 21 Apr 2026 Conditions
  • 25/02643/CONDIT Granted

    Land South of High Street And East of Station Hill Ascot

    Details required by Condition 11 (Archaeology) and 20 (Noise and ventilation) of planning permission 24/01844/FULL for the Application for full planning permission including the demolition of a toilet block for the erection of 90 dwellings together with vehicular access from High Street, public open space, internal access roads, parking, landscaping, footpaths and Sustainable urban Drainage Systems (SuDS).

    Decided 16 Dec 2025 Conditions
  • 25/02641/CONDIT Granted

    Land South of High Street And East of Station Hill Ascot

    Details required by Condition 5 (Surface water drainage) and 40 (Remediation strategy) of planning permission 24/01844/FULL for the Application for full planning permission including the demolition of a toilet block for the erection of 90 dwellings together with vehicular access from High Street, public open space, internal access roads, parking, landscaping, footpaths and Sustainable urban Drainage Systems (SuDS)

    Decided 5 Feb 2026 Conditions
  • 25/02663/LEG Granted

    Land South of High Street And East of Station Hill Ascot

    Discharge of planning obligation S106 (affordable housing scheme, self-custom build plan and BNG management and monitoring) in regards to planning permission 24/01844/FULL.

    Decided 13 Nov 2025 Conditions

Timeline

Dates from the published record

  1. 29 Dec 2025

    Received by Windsor and Maidenhead

  2. 7 Jan 2026

    Validated

    Checked as complete and ready for consideration.

  3. 4 Mar 2026

    Decision issued: Refuse

  4. 11 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

11 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this refusal means

Windsor and Maidenhead refused this application for the reasons on the decision notice; only the applicant can appeal, and refused schemes often return in revised form. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Land South of High Street And East of Station Hill Ascot

    25/03030/NMA Submitted 17 Nov 2025 50 yards away

    Non material amendments to planning permission 24/01844/FULL to amend the wording of condition 19.

    Granted Amendments 5 docs
  • Land South of High Street And East of Station Hill Ascot

    25/03365/NMA Submitted 19 Dec 2025 50 yards away

    Non material amendments to planning permission 24/01844/FULL for the amendment to wording of condition 3 (Details of hard surface materials to be approved)

    Granted Amendments 7 docs
  • Land South of High Street And East of Station Hill Ascot SL5 7HF

    26/01186/NMA Submitted 12 May 2026 50 yards away

    Non material amendments to planning permission 25/02645/VAR for changes to the external elevations and internal layouts as per the drawing packs.

    Granted Amendments 16 docs
  • Land South of High Street And East of Station Hill Ascot SL5 7HF

    26/01503/CONDIT Submitted 18 Jun 2026 50 yards away

    Details required by Condition 18 (Cycle parking), 25 (LEMP), 28 (ASHP/PV panels) and 37 (Car park management) of planning permission 25/02645/VAR for a Variation (under Section 73) to vary the wording of Condition 10 (Cellular Confinement System); Condition 33 (Approved Plans) to substitute those plans approved with amended plans and to remove Condition 38 (Acoustic Barrier) as approved under planning permission 24/01844/FULL for an application for full planning permission including the demolition of a toilet block for the erection of 90 dwellings together with vehicular access from High Street, public open space, internal access roads, parking, landscaping, footpaths and Sustainable urban Drainage Systems (SuDS).

    Granted Conditions Demolition 24 docs
    Major scheme
  • Land South of High Street And East of Station Hill Ascot

    26/00012/CONDIT Submitted 6 Jan 2026 50 yards away

    94% historically approved · decision due ~3 Mar

    Details required by Condition 24 (Lighting strategy), 26 (Site layout, play equipment and street furniture), 29 (M4(2) and M4(3)) and 34 (Details of windows, cills, doors and rooflights) of planning permission 25/02645/VAR (variation of 24/01844/FULL) for an Application for full planning permission including the demolition of a toilet block for the erection of 90 dwellings together with vehicular access from High Street, public open space, internal access roads, parking, landscaping, footpaths and Sustainable urban Drainage Systems (SuDS)

    Awaiting decision Conditions Loft or dormer Demolition +1 155 docs
    Major scheme
  • Land South of High Street And East of Station Hill Ascot

    26/00201/LEG Submitted 22 Jan 2026 50 yards away

    Discharge of planning obligation under Schedule 9 (6) (BNG Off-site), Schedule 8 (3) (Custom build strategy), Schedule 9 (1) (BNG Plan) and confirmation of chosen RP in accordance with Schedule 3 part 11.2 and confirmation of commencement on site as per paragraph 6.2.1 of the S106 Agreement in regards to planning permission 25/02645/VAR (variation of 24/01844/FULL).

    Granted Conditions 25 docs

In Windsor and Maidenhead

  • 26/01848/ADV Refused

    Art Deco 39 - 40 Thames Street Windsor Maidenhead SL4 1PR

    Consent for 2 no. internally illuminated fascia signs.

    Received 28 Jul, published by the council 4 Aug 2026 Advertising
  • 26/01754/ADV Granted

    Greens Kitchen And Bar 109 - 110 Peascod Street Windsor SL4 1DN

    Consent to display externally illuminated shopfront lettering and 2no. retractable awnings.

    Received 17 Jul, published by the council 31 Jul 2026 Advertising
  • 26/01542/ADV Refused

    Dr Chocs Windsor Chocolate Factory 23 Thames Street Windsor SL4 1PL

    Consent to retain 1no. externally illuminated fascia sign and 1no. external light fitting.

    Received 23 Jun, published by the council 11 Aug 2026 Advertising
  • 26/01103/ADV Refused

    Castle Hotel Windsor 18 High Street Windsor SL4 1LJ

    Consent to display 2no. non-illuminated hanging signs; 2no. back illuminated wall mounted menu boards and the installation of 7no non-illuminated retractable awnings.

    Received 5 May, published by the council 25 Jul 2026 Advertising
  • 26/02253/ADV Awaiting decision

    Red Noodle 50 High Street Windsor SL4 1LR

    Consent to display 1 no. non-illuminated hanging sign.

    Received 11 Sep, published by the council 24 Sep 2026 Advertising