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Planning application

22/02765/ADV

The Belvedere Arms London Road Sunninghill Ascot SL5 7SB

Granted Windsor and Maidenhead Advertisement

Proposal

Consent to display 1no. internally illuminated post mounted sign; 1no.non illuminated wall mounted sign, 2no. externally illuminated post mounted signs and externally illuminated aluminium lettering and logo.

As published by the council, reference 22/02765/ADV

Timeline

Dates from the published record

  1. 13 Oct 2022

    Received by Windsor and Maidenhead

  2. 26 Oct 2022

    Validated

    Checked as complete and ready for consideration.

  3. 15 Dec 2022

    Decision issued: Application Permitted

  4. 27 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

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    19 Dec 2022 5m away Full applications
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    11 Sep 2024 53m away Conditions
  • 26/00397/FULL Awaiting decision

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In Windsor and Maidenhead

  • 26/01754/ADV Awaiting decision

    Greens Kitchen And Bar 109 - 110 Peascod Street Windsor SL4 1DN

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    17 Jul 2026 Advertising
  • 26/00805/ADV Granted

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    Consent to display 1 no. externally illuminated fascia panel, 1 no. Non illuminated fascia panel and 2 no. externally illuminated projecting roundels.

    30 Mar 2026 Advertising
  • 26/01160/ADV Granted

    Bus Shelter Opposite Ascot Racecourse Car Park 1 High Street Ascot

    Consent to display 1no. double sided internally illuminated digital advertising panel forming an integral part of the bus shelter.

    8 May 2026 Advertising
  • 26/01163/ADV Granted

    Bus Shelter Opposite 2 Abbotts Walk Clewer Hill Road Windsor

    Consent to display 1no. double sided internally illuminated digital advertising panel forming an integral part of the bus shelter.

    8 May 2026 Advertising
  • 26/01161/ADV Granted

    Bus Shelter Adjacent To 4 Earlsfield Holyport Maidenhead

    Consent to display 1no. double sided internally illuminated digital advertising panel forming an integral part of the bus shelter.

    8 May 2026 Advertising