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Planning application

22/02610/ADV

The Duchess of Cambridge 3 - 4 Thames Street Windsor SL4 1PL

Refused Windsor and Maidenhead Advertisement

Proposal

Consent to retain 1no. externally illuminated projecting sign.

As published by the council, reference 22/02610/ADV

Timeline

Dates from the published record

  1. 26 Sep 2022

    Received by Windsor and Maidenhead

  2. 16 Jan 2023

    Decision issued: Refuse

  3. 27 Jul 2026

    Added to PlanIndex

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 22/02351/LBC Refused

    The Duchess of Cambridge 3 - 4 Thames Street Windsor SL4 1PL

    Consent for 1no. externally illuminated projecting sign.

    24 Aug 2022 1m away Heritage and listed buildings
  • 23/00240/ADV Granted

    The Duchess of Cambridge 3 - 4 Thames Street Windsor SL4 1PL

    Retention of 1no. hanging sign with removal of the existing illumination.

    30 Jan 2023 1m away Advertising
  • 23/00239/LBC Granted

    The Duchess of Cambridge 3 - 4 Thames Street Windsor SL4 1PL

    Retention of 1no. hanging sign with removal of the existing illumination.

    27 Jan 2023 2m away Heritage and listed buildings
  • 22/02812/LBC Granted

    Lloyds TSB 2 Thames Street Windsor SL4 1PL

    Consent for repairs to external fabric and roof, including part demolition of party wall adjoining 1 Thames Street and Windsor Central Station, replacement manhole cover, replacement windows, external repairs and redecoration to rainwater goods, removal of air conditioning unit, demolition of internal walls and fittings to facilitate structural repairs, and removal of redundant shop fixtures and fittings.

    18 Oct 2022 16m away Heritage and listed buildings
  • 26/01032/TLDTT Refused

    Telecommunications Cabinet Adjacent To 1 Thames Street Windsor

    Application for determination as to whether prior approval is required for the replacement of the existing 5m high street pole with a 6m high composite lamppost supporting 1no. multiband omni antenna, the installation of 1no cabinet and development ancillary thereto.

    27 Apr 2026 35m away Telecoms
  • 24/02334/LBC Granted

    Unit 51 Windsor Royal Railway Station Jubilee Arch Windsor SL4 1PJ

    Consent for internal alterations to include the removal of the existing mezzanine floor and insertion of a suspended ceiling, exposure and repair of the existing fireplace, removal of the existing flooring and repairs to the existing floorboards, windows and external doors, redecoration of the shopfront and new signage.

    25 Sep 2024 35m away Heritage and listed buildings

In Windsor and Maidenhead

  • 26/01754/ADV Awaiting decision

    Greens Kitchen And Bar 109 - 110 Peascod Street Windsor SL4 1DN

    Consent to display externally illuminated shopfront lettering and 2no. retractable awnings.

    17 Jul 2026 Advertising
  • 26/00805/ADV Granted

    Boots 17 - 18 Peascod Street Windsor SL4 1DU

    Consent to display 1 no. externally illuminated fascia panel, 1 no. Non illuminated fascia panel and 2 no. externally illuminated projecting roundels.

    30 Mar 2026 Advertising
  • 26/01160/ADV Granted

    Bus Shelter Opposite Ascot Racecourse Car Park 1 High Street Ascot

    Consent to display 1no. double sided internally illuminated digital advertising panel forming an integral part of the bus shelter.

    8 May 2026 Advertising
  • 26/01163/ADV Granted

    Bus Shelter Opposite 2 Abbotts Walk Clewer Hill Road Windsor

    Consent to display 1no. double sided internally illuminated digital advertising panel forming an integral part of the bus shelter.

    8 May 2026 Advertising
  • 26/01161/ADV Granted

    Bus Shelter Adjacent To 4 Earlsfield Holyport Maidenhead

    Consent to display 1no. double sided internally illuminated digital advertising panel forming an integral part of the bus shelter.

    8 May 2026 Advertising