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Planning application

40 Wigmore Street London W1U 2RX

Awaiting decision Westminster 26/06970/ADV Advertising

Works: Windows or glazing

Relates to 26/07390/LBC

Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.

Proposal

Display of a non-illuminated fascia sign measuring 0.29m x 0.79m and two vinyl signs applied to inside face of the glazed shopfront each measuring 0.22m x 0.84m. (Linked with 26/07390/LBC)

As published by the council, reference 26/06970/ADV

Application record

Reference
26/06970/ADV
Category
Advertising
Status
Pending
Received
13 Oct 2026
Validated
29 Oct 2026
Postcode
W1U 2RX

Site history

Applications at this address on the Westminster register

This site has had 2 applications since 2026.

  • 26/07390/LBC Awaiting decision

    40 Wigmore Street London W1U 2RX

    Installation of a non-illuminated fascia sign measuring 0.29m x 0.79m and two vinyl signs applied to inside face of the glazed shopfront each measuring 0.22m x 0.84m. (Linked with 26/06970/ADV)

    Submitted 29 Oct 2026 Heritage and listed buildings

Timeline

Dates from the published record

  1. 13 Oct 2026

    Received by Westminster

  2. 29 Oct 2026

    Validated

    Checked as complete and ready for consideration.

  3. 29 Oct 2026

    Added to PlanIndex

  4. Decision

    Awaiting decision

    Decision expected by 24 December 2026, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.

    Westminster took a median of 88 days over the applications it decided in the last year.

Cases linked to this one on the register

  • 26/07390/LBC Awaiting decision

    40 Wigmore Street London W1U 2RX

    Installation of a non-illuminated fascia sign measuring 0.29m x 0.79m and two vinyl signs applied to inside face of the glazed shopfront each measuring 0.22m x 0.84m. (Linked with 26/06970/ADV)

    Submitted 29 Oct 2026 Heritage and listed buildings

1 later application on the register refers to this one:

  • 26/07390/LBC Awaiting decision

    40 Wigmore Street London W1U 2RX

    Installation of a non-illuminated fascia sign measuring 0.29m x 0.79m and two vinyl signs applied to inside face of the glazed shopfront each measuring 0.22m x 0.84m. (Linked with 26/06970/ADV)

    Submitted 29 Oct 2026 Heritage and listed buildings

What happens while it is decided

This application is with Westminster for determination, against a statutory target of eight weeks. Over the last year Westminster decided advertisement consent applications in a median of 66 days. More in our guide to how long planning decisions take.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 40 Wigmore Street London W1U 2RX

    26/07390/LBC Submitted 29 Oct 2026 50 yards away

    90% historically approved · decision due ~24 Dec

    Installation of a non-illuminated fascia sign measuring 0.29m x 0.79m and two vinyl signs applied to inside face of the glazed shopfront each measuring 0.22m x 0.84m. (Linked with 26/06970/ADV)

    Awaiting decision Heritage and listed buildings Windows or glazing
  • 36 Wigmore Street London W1U 2BP

    25/06855/LBC Submitted 24 Sep 2025 50 yards away

    Installation of two air conditioning units located on existing roof plant deck, concealed behind an existing plant screen.

    Granted Heritage and listed buildings 12 docs
  • 36 Wigmore Street London W1U 2BP

    25/06854/FULL Submitted 24 Sep 2025 50 yards away

    Installation of two air conditioning units located on existing roof plant deck, concealed behind an existing plant screen.

    Granted Full applications 16 docs
  • 30 Wigmore Street London W1U 2RW

    26/02246/ADV Submitted 2 Apr 2026 50 yards away

    82% historically approved · decision due ~10 Jun

    Display of an internally illuminated fascia sign measuring 0.65m x 3.971m.

    Awaiting decision Advertising 9 docs
  • 35 Wigmore Street London W1U 1PW

    22/03998/LBC Submitted 20 Jun 2022 50 yards away

    Replace existing signage with new non-illuminated signage and vinyl's. Replace timber panels containing ventilation grilles with new solid ply panels, finished to match existing. No internal works proposed.

    Granted Heritage and listed buildings 11 docs
  • Flat 4 9 Welbeck Street London W1G 9YB

    26/01022/CLEUD Submitted 17 Feb 2026 50 yards away

    84% historically approved · decision due ~14 Apr

    Confirmation that the existing roof terrace above the fifth floor and its associated access/features, the external air conditioning unit at the rear of the property at fourth floor level, and the PVC windows to the front of the property at fourth and fifth floor levels are lawful.

    Awaiting decision Lawful development Windows or glazing 11 docs

In Westminster

  • 26/07304/ADV Awaiting decision

    Basement To First Floor 13 - 14 Thayer Street London W1U 3JR

    Display of two non-illuminated projecting sign o both sides of the front façade each measuring 0.40m x 0.60m, a non-illuminated lettering to entrance measuring 0.10m x 0.55m, non-illuminated menu board measuring 0.39m x 0.60m and non-illuminated sign on a retractable awning measuring 0.12m high x 1.50m. (Linked with 26/07303/FULL)

    Received 26 Oct, published by the council 29 Oct 2026 Advertising
  • 26/07318/ADV Awaiting decision

    110 - 116 Wigmore Street London W1U 3RU

    Display of two internally illuminated double-sided digital advertisement panels, measuring 2.1 m × 1.34 m, incorporated into a bus shelter and displaying static and rotating images on pavement Outside 110 Wigmore Street.

    Received 26 Oct, published by the council 29 Oct 2026 Advertising
  • 26/07273/ADV Awaiting decision

    The Salisbury Public House 90 St Martin's Lane London WC2N 4AP

    Display of three externally illuminated fascia sings each measuring 2m x 0.178m; a building number measuring 0.50m x 0.17m; two externally illuminated projecting signs each measuring 1.35m x 0.5m; two plaque each measuring 0.25m x 0.25m; two internally illuminated menu boxes each measuring 0.29m x 0.42m; an internally illuminated history board measuring 2.42m x 1.12m; seven slimline floodlights each measuring 0.187m x 0.28m; and a non-illuminated CCTV sign measuring 0.21m x 0.281m. (Linked with 26/07274/LBC)

    Received 23 Oct, published by the council 28 Oct 2026 Advertising
  • 26/07284/ADV Awaiting decision

    80 Shaftesbury Avenue London W1D 6NF

    Display externally illuminated fascia sign measuring 0.8m x 0.176m; a non-illuminated projecting sign measuring 0.6m x 0.4m; a non-illuminated logo on the blind valance measuring 0.40m x 0.09m.

    Received 23 Oct, published by the council 28 Oct 2026 Advertising
  • 26/07288/ADV Awaiting decision

    25 Catherine Street London WC2B 5JS

    Display of an externally illuminated fascia sign measuring 0.25m x 2.40m and an externally illuminated projecting sign measuring 0.50m x 0.50m.

    Received 23 Oct, published by the council 28 Oct 2026 Advertising