Planning application
25/09161/ADV
63 - 65 Piccadilly London W1J 0DY
Proposal
Display of externally illuminated shroud/wrap measuring 4.4m x 16.7m.
As published by the council, reference 25/09161/ADV
Timeline
Dates from the published record
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18 Dec 2025
Received by Westminster
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21 Jan 2026
Decision issued: Application Permitted
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20 Jul 2026
Added to PlanIndex
What a grant of permission means
The process from here
Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.
Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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26/03730/ADFULL Awaiting decision
63 - 65 Piccadilly London W1J 0DY
Details of new windows, dormer windows, and external doors pursuant to condition 7 (part 1) of planning permission dated 16 February 2026 (RN: 25/04586/FULL). (Linked with 26/03766/ADLBC)
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26/03766/ADLBC Awaiting decision
63 - 65 Piccadilly London W1J 0DY
Details of new windows, dormer windows, and external doors, Skirtings, dados, architraves, cornices and decorative plasterwork, new locations for relocated fireplaces, new mezzanine structure; and photographic sample of facing materials pursuant to conditions 4 (parts 1, 2, 3 &5) and 10 of listed building consent dated 13 February 2026 (RN: 25/04587/LBC). (Linked with 26/03730/ADFULL)
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26/03290/ADLBC Awaiting decision
63 - 65 Piccadilly London W1J 0DY
Details of new windows, dormer windows, doors, fireplaces and juliet balconies / reinstatement of chequerboard finish, updated design to service riser, retention of stone shelves to front vaults and existing wall and linings to western party wall of 'junior suite' at mezzanine level / facing materials pursuant to conditions 4, 8 and 10 of listed building consent dated 13 February 2026 (RN: 25/04587/LBC) [Linked to 26/03182/ADFULL]
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26/03182/ADFULL Awaiting decision
63 - 65 Piccadilly London W1J 0DY
Details of new windows, dormer windows, external doors and juliet balconies / cycle storage for the hotel / revised rear elevation to show updated design to service riser / facing materials pursuant to conditions 7, 12, 17 and 18 of planning permission dated 13 February 2026 (RN: 25/04586/FULL). [Linked to 26/03290/ADLBC]
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25/04587/LBC Granted
63 - 65 Piccadilly London W1J 0DY
External & Internal alterations ( including a rear extension at 1st to 6th floor levels) including associated M&E Plant.
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25/04586/FULL Granted
63 - 65 Piccadilly London W1J 0DY
Externa alterations (including a rear extension at 1st to 6th floor levels) in connection with approved hotel development including associated M&E Plant.
Other advertising applications
In Westminster
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26/04988/ADV Awaiting decision
34A Paddington Street London W1U 4HG
Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m
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26/04973/ADV Awaiting decision
Cathedral Piazza Victoria Street London SW1E 5NN
Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.
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26/04993/ADV Awaiting decision
Unit 11 Marylebone Station Melcombe Place London NW1 6JJ
Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)
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26/04959/ADV Awaiting decision
Ground Floor 72 - 73 Margaret Street London W1W 8ST
Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.
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26/04964/ADV Awaiting decision
13 Marylebone Lane London W1U 2NE
Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.