Planning application
Basement To Mezzanine Floor 254 Regent Street London W1B 3AA
Permission granted. Work must normally begin within three years of the decision or the permission lapses.
Proposal
Replacement of existing internally hung illuminated logo and installation of new LED screens internally and installation of graphics on the inside of the store front.
As published by the council, reference 25/09101/LBC
Application record
- Reference
- 25/09101/LBC
- Type
- Listed Building Consent Application
- Status
- Decided
- Decision
- Granted As published: Application Permitted
- Received
- 16 Dec 2025
- Validated
- 16 Dec 2025
- Decided
- 26 Feb 2026
- Ward
- West End
- Decision by
- Delegated Decision
- Postcode
- W1B 3AA
Timeline
Dates from the published record
-
16 Dec 2025
Received by Westminster
-
26 Feb 2026
Decision issued: Application Permitted
-
20 Jul 2026
Added to PlanIndex
Who's behind it
Company information only, from the register and Companies House
Project Entity ltd Agent, registered in Sherborne
Active · incorporated 2016 · Sherborne
13 applications on PlanIndex · across 4 councils · 100% granted
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Plans, drawings, consultee responses and the officer's report
17 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
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Open the documentsWhat this grant of permission means
Westminster granted permission on 26 February 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.
About heritage and listed building applications
Listed building consent is needed for works that affect the special interest of a listed building, and carrying out such works without it is a criminal offence. More in our guide to planning application types.
Nearby applications
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254 Regent Street London W1B 3AA
Display of one LED display screen measuring 837mm x1462mm behind shopfront glass, one front lit letters only logo measuring 2800mm x 328mm installed on the inside of the glass, and vinyl stickers applied to the inside of the glass.
Decided Advertising Windows or glazing 4 docs -
Argyll House 246 - 250 Regent Street London W1B 3BN
87% historically approved · decision due ~14 Jan
External fenestration refurbishment to Argyll House including minor enabling repairs to be carried out to the third, fourth and fifth floors. (Linked to 25/08151/LBC)
Awaiting decision Full applications Windows or glazing 17 docs -
Argyll House 246 - 250 Regent Street London W1B 3BN
90% historically approved · decision due ~14 Jan
External fenestration refurbishment to Argyll House including minor enabling repairs to be carried out to the third, fourth and fifth floors. (Linked to 25/08150/FULL)
Awaiting decision Heritage and listed buildings Windows or glazing 17 docs -
Argyll House 246 - 250 Regent Street London W1B 3BN
87% historically approved · decision due ~20 Apr
External alterations including the removal of external manifestation in association with the previous occupation as a bank. [Linked to 26/01077/LBC]
Awaiting decision Full applications 14 docs -
Argyll House 246 - 250 Regent Street London W1B 3BN
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Awaiting decision Heritage and listed buildings 15 docs -
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