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Planning application

25/08614/ADV

1 Marble Arch London W1H 7EJ

Granted Westminster Advert Application (ADV)

Proposal

Display of Christmas light surrounds to shopfront windows for a temporary period from 26 November 2025 to 9 January 2026.

As published by the council, reference 25/08614/ADV

Timeline

Dates from the published record

  1. 25 Nov 2025

    Received by Westminster

  2. 21 Jan 2026

    Decision issued: Application Permitted

  3. 1 Aug 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 26/01963/ADFULL Awaiting decision

    Marble Arch At Marble Arch London W1H 7DX

    Details of Construction Logistics Plan pursuant to discharge of condition 11 of planning permission dated 18th February 2026 (RN:25/06615/FULL ).

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    Marble Arch At Marble Arch London W1H 7DX

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    10 Apr 2026 20m away Amendments
  • 26/02924/ADFULL Awaiting decision

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  • 22/05686/ADV Awaiting decision

    Unit 3 6 Marble Arch London W1H 7EJ

    Display of X1 internally illuminated projecting sign and X1 internally illuminated fascia sign measuring 0.6m x 0.6m and 0.57m x 0.87m

    19 Aug 2022 33m away Advertising
  • 23/02438/ADFULL Granted

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    Detailed drawings of the first floor windows pursuant to Condition 5 of planning permission dated 17 January 2023 (RN:22/07762/FULL)

    12 Apr 2023 42m away Full applications
  • 25/07858/ADV Awaiting decision

    Cumberland Hotel Great Cumberland Place London W1H 7DL

    Display of internally illuminated hanging sign measuring 3.71m X 1.8m, 1.196m X 1.8m, 0.6m X 0.6m and internally illuminated fascia sign measuring 3.454m X 0.3m to the Bryanston Street and Great Cumberland Place elevations of the Cumberland Hotel at ground floor level

    30 Oct 2025 54m away Advertising

In Westminster

  • 26/04988/ADV Awaiting decision

    34A Paddington Street London W1U 4HG

    Display of externally illumnated fascia sign measuring 5.605m X 0.685m and non illuminated projecting sign 0.8m X 0.644m

    24 Jul 2026 Advertising
  • 26/04973/ADV Awaiting decision

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    Display of a 26ft Christmas tree with illuminated plinth to Westminster Cathedral Piazza and Christmas lights along Victoria Street for a temporary period from 12 November 2026 until 8 January 2027.

    24 Jul 2026 Advertising
  • 26/04993/ADV Awaiting decision

    Unit 11 Marylebone Station Melcombe Place London NW1 6JJ

    Display of externally illuminated fascia sign measuring 0.56m x 7.80m; two externally illuminated hanging sings each measuring 0.90m x 0.76m; replacement of existing four blackboard with new lettering on facades; window vinyls; and branded fabric panels to seating area moveable screens. (Linked with 26/04954/LBC)

    24 Jul 2026 Advertising
  • 26/04959/ADV Awaiting decision

    Ground Floor 72 - 73 Margaret Street London W1W 8ST

    Display of externally illuminated fascia sign measuring 0.25m x 3.31m, an internally illuminated projecting blade sign measuring 0.60m x 0.60m, and one non-illuminated vinyl graphic applied to glazing.

    24 Jul 2026 Advertising
  • 26/04964/ADV Awaiting decision

    13 Marylebone Lane London W1U 2NE

    Display of an illuminated suspended sign measuring 4m x 5.3m over Marylebone Lane for a temporary period from 18th September 2026 to 18th September 2029.

    24 Jul 2026 Advertising