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Planning application

1 Great Portland Street London W1W 8PZ

Granted Westminster 25/05879/ADV Advert Application (ADV)

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of a backlit fascia sign measuring 0.13m x 0.5m.

As published by the council, reference 25/05879/ADV

Application record

Reference
25/05879/ADV
Type
Advert Application (ADV)
Status
Decided
Decision
Granted As published: Application Permitted
Received
19 Aug 2025
Validated
19 Aug 2025
Decided
9 Sep 2025
Decision by
Delegated Decision
Postcode
W1W 8PZ

Site history

Applications at this address on the Westminster register

This site has had 5 applications since 2025: 3 approved, 0 refused.

  • 26/02031/ADFULL Awaiting decision

    1 Great Portland Street London W1W 8PZ

    Details of samples (photos) of the facing materials and planting scheme pursuant to Conditions 6 and 7 of planning permission dated 19 February 2026 (RN25/05877/FULL) (Linked 26/02030/ADLBC)

    Submitted 27 Mar 2026 Full applications
  • 26/02030/ADLBC Awaiting decision

    1 Great Portland Street London W1W 8PZ

    Details of samples (photos) of the facing materials pursuant to Condition 3 of Listed Building Consent dated 19 February 2026 (RN25/05878/LBC) (Linked 26/02031/ADFULL)

    Submitted 26 Mar 2026 Conditions
  • 25/05878/LBC Granted

    1 Great Portland Street London W1W 8PZ

    External changes to the building including installation of mechanical plant at roof level, demolition and replacement of ground floor revolving entry door with a new door set, glazing of 2 windows to be replaced with louvres, modification to the roof terrace arrangement, new signage and internal alterationsl. (Linked to 25/05877/FULL)

    Decided 19 Feb 2026 Heritage and listed buildings
  • 25/05877/FULL Granted

    1 Great Portland Street London W1W 8PZ

    External changes to the building including installation of mechanical plant at roof level, demolition and replacement of ground floor revolving entry door with a new door set, glazing of 2 windows to be replaced with louvres, modification to the roof terrace arrangement, new signage and internal alterations. (Linked to 25/05878/LBC)

    Decided 19 Feb 2026 Full applications

Timeline

Dates from the published record

  1. 19 Aug 2025

    Received by Westminster

  2. 9 Sep 2025

    Decision issued: Application Permitted

  3. 21 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Iceni Projects Ltd. Agent, registered in London

Active · incorporated 2005 · London

860 applications on PlanIndex · across 92 councils · 95% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

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Documents

Plans, drawings, consultee responses and the officer's report

24 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

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What this grant of permission means

Westminster granted permission on 9 September 2025, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 1 Great Portland Street London W1W 8PZ

    25/05877/FULL Submitted 19 Aug 2025 50 yards away

    External changes to the building including installation of mechanical plant at roof level, demolition and replacement of ground floor revolving entry door with a new door set, glazing of 2 windows to be replaced with louvres, modification to the roof terrace arrangement, new signage and internal alterations. (Linked to 25/05878/LBC)

    Granted Full applications Demolition Windows or glazing 67 docs
  • 1 Great Portland Street London W1W 8PZ

    25/05878/LBC Submitted 19 Aug 2025 50 yards away

    External changes to the building including installation of mechanical plant at roof level, demolition and replacement of ground floor revolving entry door with a new door set, glazing of 2 windows to be replaced with louvres, modification to the roof terrace arrangement, new signage and internal alterationsl. (Linked to 25/05877/FULL)

    Granted Heritage and listed buildings Demolition Windows or glazing 71 docs
  • Niketown 236 Oxford Street London W1C 1DE

    26/03780/ADFULL Submitted 9 Jun 2026 50 yards away

    88% historically approved · decision due ~4 Aug

    Details of advertising display on the hoarding; pursuant to condition 1 of Advertisement consent dated 4th July 2025 (RN 25/03755/ADV)

    Awaiting decision Full applications 4 docs
  • Niketown 236 Oxford Street London W1C 1DE

    25/07193/LBC Submitted 6 Oct 2025 50 yards away

    Internal alterations at ground, first, second and third floors, including but not limited to new internal partitions, raised access floor, decorative finishes including lighting, installation of digital display systems, fixtures and fittings, and other works related to shop fit out works.

    Granted Heritage and listed buildings 64 docs
  • Niketown 236 Oxford Street London W1C 1DE

    26/03565/LBC Submitted 1 Jun 2026 50 yards away

    90% historically approved · decision due ~27 Jul

    Internal alterations at ground, first, second and third floor level.

    Awaiting decision Heritage and listed buildings 64 docs
  • Niketown 236 Oxford Street London W1C 1DE

    26/05178/AADV Submitted 31 Jul 2026 50 yards away

    89% historically approved · decision due ~25 Sep

    Details of hoarding advertisements pursuant to condition 1 of advertisement consent dated 04 July 2025 (RN: 25/03755/ADV)

    Decided

In Westminster

  • 26/07436/ADV Awaiting decision

    Unit 1 123 Bayswater Road London W2 3JH

    Display of 2 x externally illuminated fascias signs each measuring 0.335m x 1.00m.

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07441/ADV Awaiting decision

    2 Charing Cross Road London WC2H 0HH

    Display of externally illuminated hanging sign measuring 10.34m X 2.9m and externally illuminated festoon lights cable measuring 0.04m X 7.5m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07429/ADV Awaiting decision

    24 - 25 Mount Street London W1K 2RR

    Display of Christmas decorations to the front facade at ground floor level for a temporary period from 18 December 2026 to 9 January 2027.

    Received 2 Nov, published by the council 4 Nov 2026 Advertising
  • 26/07439/ADV Awaiting decision

    5 - 6 Leicester Square London WC2H 7NA

    Display of internally illuminated fascia sign measuring 3.25m X 1.132m and 14.5m X 1.132m

    Received 2 Nov, published by the council 5 Nov 2026 Advertising
  • 26/07392/ADV Awaiting decision

    18 Rupert Street London W1D 6DD

    Display of an internally illuminated fascia sign measuring 0.69m high x 4.83m wide.

    Received 29 Oct, published by the council 3 Nov 2026 Advertising