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Planning application

118977/ADV/26

Land At Guiness Circle Trafford Park M17 1SD

Granted Trafford Advertisement Consent

Proposal

Advertisement consent sought for the replacement of existing 48 sheet paper and paste display and totem and the erection of a D48 internally illuminated poster advertisement.

As published by the council, reference 118977/ADV/26

Timeline

Dates from the published record

  1. 28 Apr 2026

    Received by Trafford

  2. 23 Jun 2026

    Decision issued: Approve with Conditions

  3. 21 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

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    22 Dec 2017 232m away Conditions
  • 119381/PRJ/26 Awaiting decision

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    Application for installation of 432no. roof mounted solar panel array to provide 233kW power generation (determination as to whether prior approval is required under Schedule 2 Part 14 Class J of the Town and Country Planning (General Permitted Development) Order 2015)

    16 Jun 2026 353m away Prior approval

In Trafford

  • 119186/ADV/26 Granted

    Unit 1 And Unit 2 Westpoint Enterprise Park Clarence Avenue Trafford Park Manchester M17 1QS

    Advertisement consent sought for 1 no. internally illuminated fascia and 1 no. associated signage.

    21 May 2026 Advertising
  • 118706/ADV/26 Refused

    Units 1 And 2 281 - 285 Talbot Road Old Trafford Manchester M32 0YA

    Advertisement consent sought for 5no. externally illuminated fascia signs

    25 Mar 2026 Advertising
  • 119586/ADV/26 Awaiting decision

    Pavement O/S 85 George Street Altrincham WA14 1RF

    Advertisement consent sought for 2no. digital 75" LCD display screens, one on each side of the Street Hub unit.

    16 Jul 2026 Advertising
  • 119568/ADV/26 Awaiting decision

    44 - 46 George Street Altrincham WA14 1RH

    Advertisement consent sought for 1no internally illuminated fascia and 1no internally illuminated projecting sign.

    14 Jul 2026 Advertising
  • 119558/ADV/26 Awaiting decision

    Unit 1 The Square Hale Road Hale Barns Altrincham WA15 8ZN

    Advertisement consent sought for 3 no. internally illuminated individual letter, 2 no. internally illuminated fascia, 2 no. internally illuminated projecting signs and a no. of associated other non-illuminated signage.

    13 Jul 2026 Advertising