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Planning application

PA26/2439

12C Eton Street Richmond TW9 1EE

Awaiting decision Richmond upon Thames Application to Display Adverts

Proposal

Installation of a replacement shopfront advertisement comprising a new aluminium fascia sign finished in the Back to Health corporate orange, with individually mounted white acrylic lettering reading 'NECK & BACK PAIN CLINIC' and the Back to Health logo. The proposal includes discreet warm white external LED trough illumination (operating 08:00–22:00), high-level window manifestations identifying clinical services, low-level branding to the shopfront glazing, entrance door graphics and a portrait digital display positioned internally behind the shopfront glazing. No structural alterations to the building are proposed.

As published by the council, reference PA26/2439

Timeline

Dates from the published record

  1. 13 Jul 2026

    Received by Richmond upon Thames

  2. 26 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

What happens while it is decided

The process from here

This application is with Richmond upon Thames for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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In Richmond upon Thames

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