Planning application
36 ELDON ROAD, READING, RG1 4DL
Still open. Anyone can comment while the consultation period runs, and comments go to the council rather than to us.
Proposal
Removal of existing signage lettering on exposed elevation to be replaced with 2 x fascia signs and replacement of freestanding sign with updated colour scheme.
As published by the council, reference PL/25/1380
Application record
- Reference
- PL/25/1380
- Type
- Consent to display an advertisement
- Status
- Under Consultation
- Received
- 30 Sep 2025
- Validated
- 30 Sep 2025
- Ward
- Redlands Ward
- Decision by
- Delegated Decision
- Postcode
- RG1 4DL
Site history
Applications at this address on the Reading register
This site has had 3 applications since 2021: 1 approved, 0 refused.
Timeline
Dates from the published record
-
30 Sep 2025
Received by Reading
-
27 Jul 2026
Added to PlanIndex
-
Decision
Awaiting decision
Decision expected by 25 November 2025, 8 weeks from validation under the statutory target for most applications. Extensions of time are common and are agreed case by case.
Reading took a median of 57 days over the applications it decided in the last year.
Documents
Plans, drawings, consultee responses and the officer's report
7 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Watch members (£5 a month) open the document list from here.
Open the documentsWhat happens while it is decided
This application is with Reading for determination, against a statutory target of eight weeks. Over the last year Reading decided advertisement consent applications in a median of 70 days. More in our guide to how long planning decisions take.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
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34 Eldon Road Reading RG1 4DL
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Other advertisement consent applications
In Reading
-
PL/26/1054 Granted
4-5 ST MARYS BUTTS, READING, RG1 2LN
Replacement of existing shopfront signage with new internally illuminated fascia and projecting signs, relocation of the entrance doors by swapping the existing door with the existing glazing, installation of new window vinyls, and associated external alterations.
-
PL/26/1302 Withdrawn
Footpath adjacent to 579 Basingstoke Road, Reading, RG2 0SJ
Installation of 1No. BT Street Hub Unit and associated advertisement panels on either side of the unit
-
PL/26/1304 Awaiting decision
Footpath adjacent to 579 Basingstoke Road, Reading, RG2 0SJ
Installation of 1No. BT Street Hub Unit and associated advertisement panels on either side of the unit
-
PL/26/0854 Granted
153 CAVERSHAM ROAD, READING, RG1 8AR
Retrospective application for the installation of an ATM (amended).
-
PL/26/1268 Awaiting decision
182-184 Henley Road, Reading, RG4 5DL
APPLICATION FOR THE REPLACEMENT OF EXISTING SMALL FORMAT ADVERTISEMENT DISPLAYS WITH TWO D6 SMALL ADVERTISEMENT DISPLAYS.