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Planning application

20 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY

Split decision New Forest 26/10188 Advertisement Consent

Part of this application was approved and part refused. The decision notice on the council portal sets out which is which.

Proposal

Display 1x internally illuminated & 2 non-illuminated fascia signs; 1x internally illuminated projecting sign, 3x dibond wall mounted signs 1x pole mounted site signage (dibond) (Application for Advertisement Consent)

As published by the council, reference 26/10188

Application record

Reference
26/10188
Type
Advertisement Consent
Status
Decided
Decision
Part approved, part refused As published: Granted in Part
Received
24 Feb 2026
Validated
2 Mar 2026
Decided
17 Apr 2026
Ward
Milford & Hordle
Parish
Milford-On-Sea
Decision by
Delegated
Postcode
SO41 0QY

Site history

Applications at this address on the New Forest register

This site has had 2 applications since 2026: 1 approved, 0 refused.

  • 26/10478 Granted

    20 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY

    Proposal to install 1 x non illuminated fascia sign, 1x non illuminated projecting sign, 1x vinyl...

    Decided 8 Sep 2026

Timeline

Dates from the published record

  1. 24 Feb 2026

    Received by New Forest

  2. 2 Mar 2026

    Validated

    Checked as complete and ready for consideration.

  3. 17 Apr 2026

    Decision issued: Granted in Part

  4. 26 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Tesco Business Solutions Agent

77 applications on PlanIndex · across 46 councils · 100% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

25 documents on file for this application

  • DECISION NOTICE Decisions · 17 Apr 2026
  • OFFICERS REPORT Reports · 17 Apr 2026
  • REPRESENTEE - DR JAMES MASON, 80 SWALLOW DRIVE Representees · 13 Apr 2026
  • REPRESENTEE - MR DAVID COOKSON, 1 KEYHAVEN ROAD Representees · 09 Apr 2026
  • CONSULTEE - MILFORD ON SEA PARISH COUNCIL, THE OLD CLOCK HOUSE Consultee Comment · 08 Apr 2026
  • REPRESENTEE - MRS SAMANTHA COMBES, CARRINGTON GRANGE Representees · 02 Apr 2026
  • CONSULTEE RESPONSE - CONSERVATION Consultee Comment · 02 Apr 2026
  • REPRESENTEE - MR PETER LEE, FLAT Representees · 23 Mar 2026
  • REPRESENTEE - MR MARK CLAYSON, 42 SWALLOW DRIVE Representees · 17 Mar 2026
  • CONSULTEE - HCC HIGHWAYS Consultee Comment · 13 Mar 2026
  • INITIAL BRIEFING FROM CASE OFFICER Applications Processing · 06 Mar 2026
  • SITE LOCATION PLAN Plans · 03 Mar 2026
  • LIGHTING ASSESSMENT Submitted Applications · 03 Mar 2026
  • PROPOSED PLAN Plans · 24 Feb 2026
  • PROPOSED SITE SIGNAGE Plans · 24 Feb 2026
  • EXISTING ELEVATION Plans · 24 Feb 2026
  • EXISTING PLAN Plans · 24 Feb 2026
  • EXISTING SITE PLAN Plans · 24 Feb 2026
  • PROPOSED ELEVATION Plans · 24 Feb 2026
  • PROJECTING SIGNAGE Plans · 24 Feb 2026
  • FASCIA DETAILS-1 WITH OAK STRIP Plans · 24 Feb 2026
  • FASCIA DETAILS -2 WITH OAK STRIP Plans · 24 Feb 2026
  • FASCIA DETAILS -3 WITH OAK STRIP Plans · 24 Feb 2026
  • APPLICATION FORM REDACTED Submitted Applications · 24 Feb 2026
  • PROPOSED SITE PLAN Plans · 24 Feb 2026

Trade members open them from here.

Open the documents

After the decision

New Forest has decided this application; the outcome above is the register's own wording and the decision notice on the council portal carries the detail. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 500 metres

  • SPINNAKER LODGE, 40 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY

    26/10816 Submitted 21 Aug 2026 0m away

    91% historically approved · decision due ~16 Oct

    Single-storey rear extension; new conservatory roof; rooflights; front porch infill; fenestration alterations.

    Awaiting decision Full applications Extension Loft or dormer +1 5 docs
    Small domestic
  • STABLE HOLIDAY LET, 22 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY (NB: SUBJECT TO UNILATERAL UNDERTAKING)

    25/10760 Submitted 18 Aug 2025 0m away

    Change of use from garden annexe to holiday let; cladding of western elevation of existing outbuilding (Retrospective)

    Granted Full applications 17 docs
  • STABLE HOLIDAY LET, 22 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY (NB: SUBJECT TO UNILATERAL UNDERTAKING)

    25/10760 Submitted 18 Aug 2025 0m away

    Change of use from garden annexe to holiday let; cladding of western elevation of existing outbuilding (Retrospective)

    Granted Full applications 17 docs
  • 22 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY

    25/10749 Submitted 13 Aug 2025 0m away

    87% historically approved · decision due ~10 Oct

    Increase size of rear dormer window; new rear ground floor window to replace existing; revised configuration of rear patio doors; replacement window to front elevation; installation of external lighting, CCTV cameras, flue & extractor fan (Application for Listed Building Consent)

    Awaiting decision Heritage and listed buildings Loft or dormer Windows or glazing 25 docs
  • 22 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY

    25/10749 Submitted 13 Aug 2025 0m away

    86% historically approved · decision due ~10 Oct

    Increase size of rear dormer window; new rear ground floor window to replace existing; revised configuration of rear patio doors; replacement window to front elevation; installation of external lighting, CCTV cameras, flue & extractor fan (Application for Listed Building Consent)

    Awaiting decision Heritage and listed buildings Loft or dormer Windows or glazing 25 docs
  • 20 KEYHAVEN ROAD, MILFORD-ON-SEA SO41 0QY

    26/10188 Submitted 24 Feb 2026 0m away

    Display 1x internally illuminated & 2 non-illuminated fascia signs; 1x internally illuminated projecting sign, 3x dibond wall mounted signs 1x pole mounted site signage (dibond) (Application for Advertisement Consent)

    Split decision Advertising 25 docs

In New Forest

  • 26/10345 Granted

    31A ST THOMAS STREET, LYMINGTON SO41 9NE

    Display 1 x non-illuminated fascia sign and associated works to shopfront.(Application for Advertisement Consent)

    9 Apr 2026 Advertising
  • 26/10390 Refused

    EVERTON GARAGE LTD, 5 OLD CHRISTCHURCH ROAD, EVERTON, HORDLE SO41 0JJ

    4no. 6m high flagpoles to Milford Road and Old Christchurch Road site boundaries (Application for Advertisement Consent)

    21 Apr 2026 Advertising
  • 26/10220 Granted

    AFC TOTTON, SALISBURY ROAD, CALMORE, TOTTON SO40 2RW

    Display 1 x single-sided internally illuminated led signage for digital video scoreboard (Application for Advertisement Consent)

    3 Mar 2026 Advertising
  • 26/10314 Granted

    78-80 HIGH STREET, LYMINGTON SO41 9ZX

    Fascia sign and 2 no. non-illuminated double sided projecting signs to front elevation (Application for Advertisement Consent)

    30 Mar 2026 Advertising
  • 26/10267 Granted

    NFDC CAR PARK FORDINGBRIDGE, ROUNDHILL, FORDINGBRIDGE SP6 1AQ

    Posterboard noticeboard (Application for Advertisement Consent)

    16 Mar 2026 Advertising