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Planning application

DC/19/112698

97-99 SYDENHAM ROAD, LONDON, SE26 5EZ

Refused Lewisham Advertisement

Proposal

Advertisement consent for two digital 55-inch LED display screens at 97-99 Sydenham Road, SE26, one on each side of an InLink unit which is proposed for the site (DC/19/112500).

As published by the council, reference DC/19/112698

Timeline

Dates from the published record

  1. 13 Jun 2019

    Received by Lewisham

  2. 17 Jun 2019

    Validated

    Checked as complete and ready for consideration.

  3. 9 Aug 2019

    Decision issued: Refused

  4. 3 Aug 2026

    Added to PlanIndex

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • DC/26/144034 Refused

    111 SYDENHAM ROAD, LONDON, SE26 5UA

    Details submitted pursuant to Condition 3 (a) - Shop Fronts and Condition 4 (a) - Replacement Windows of planning permission DC/25/142257 dated 20th March 2026 at 111 Sydenham Road SE26.

    15 May 2026 7m away Full applications
  • DC/26/144712 Awaiting decision

    111 SYDENHAM ROAD, LONDON, SE26 5UA

    Details submitted pursuant to Condition 3-Shop Fronts and Condition 4-Windows of planning permission DC/25/142257 dated 20th March 2026 at 111 Sydenham Road SE26.

    13 Jul 2026 7m away Full applications
  • DC/26/144677 Awaiting decision

    79 SYDENHAM ROAD, LONDON, SE26 5UA

    Retrospective advertisement consent for the display of an externally illuminated fascia sign and hanging sign at 79 Sydenham Road SE26.

    9 Jul 2026 7m away Advertising
  • DC/19/112697 Withdrawn

    91 SYDENHAM ROAD, LONDON, SE26 5UA

    Removal of 2no. BT existing call boxes in association with 1no proposed new InLink unit

    13 Jun 2019 7m away Full applications
  • DC/19/114240 Granted

    83 SYDENHAM ROAD, LONDON, SE26 5UA

    Application for the replacement of a fascia sign and a projecting sign at 83 Sydenham Road, SE26.

    9 Oct 2019 7m away Advertising
  • DC/25/142445 Refused

    81 SYDENHAM ROAD, LONDON, SE26 5UA

    An application submitted under Section 96a of the Town & Country Planning Act 1990 for a non-material amendment in connection with the planning permission (DC/24/134418) dated 10 July 2024, for the variation of Condition (2) Approved Plans in order to allow:- installation of 2 condensing units at 81 Sydenham Road SE26.

    15 Dec 2025 7m away Amendments

In Lewisham

  • DC/26/144211 Granted

    11-21 LONDON ROAD, LONDON, SE23 3TW

    The display of 1 non-illuminated stainless steel fascia lettering advertisement sign and two externally illuminated timber framed poster displays affixed to front elevation at 11-21 London Road SE23.

    2 Jun 2026 Advertising
  • DC/26/144677 Awaiting decision

    79 SYDENHAM ROAD, LONDON, SE26 5UA

    Retrospective advertisement consent for the display of an externally illuminated fascia sign and hanging sign at 79 Sydenham Road SE26.

    9 Jul 2026 Advertising
  • DC/26/144008 Granted

    HOMEBASE, 10 BECKENHAM HILL ROAD, BROMLEY, SE6 3NU

    The display of internally illuminated fascia and totem signs at Homebase, 10 Beckenham Hill Road SE6.

    13 May 2026 Advertising
  • DC/26/143957 Granted

    BELL GREEN RETAIL PARK, CURRYS UNIT 5, BELL GREEN, LONDON, SE26 4PR

    Installation of illuminated 1 box sign fascia advertisement, a non-illuminated dual sided circular signage to shop front, together with graphic panels around the trolley bay at M&S Store , Unit 5, Bell Green Retail Park, Bell Green SE26.

    7 May 2026 Advertising
  • DC/26/143778 Granted

    93-95 LEWISHAM HIGH STREET, LONDON, SE13 6BB

    The display of three internally illuminated ATM surrounds at the front of Barclays Bank, 93-95 Lewisham High Street SE13.

    23 Apr 2026 Advertising