Planning application
DC/26/144280
ADVERTISING RIGHT SIDE OF 431, NEW CROSS ROAD, LONDON, SE14 6TA
Proposal
The display of a internally illuminated 48-sheet digital 'D-Poster' advertising hoarding on the side elevation at 431 New Cross Road junction of Mornington Road SE14.
As published by the council, reference DC/26/144280
Timeline
Dates from the published record
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9 Jun 2026
Received by Lewisham
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25 Jul 2026
Added to PlanIndex
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Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Lewisham for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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DC/26/143421 Withdrawn
481 NEW CROSS ROAD, LONDON, SE14 6TA
SERVED Notification of REVIEW Application ? Licensing Act 2003 (WARD: NEW CROSS
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DC/26/142771 Awaiting decision
LAND REAR OF, 421 NEW CROSS ROAD, FRONTING STANLEY ST LONDON, SE14 6TA
Demolition of the existing building and construction of a new 4 storey building to provide 3 self-contained flats with outdoor amenity space, cycle and refuse storage and all associated works at the rear of 421 New Cross Road, fronting onto Stanley Street SE14.
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DC/21/122391 Decided
409 NEW CROSS ROAD, LONDON, SE14 6TA
Advertisement Consent in respect of the installation of replacement digitally illuminated advertisement board measuring 2.50m x 4.00m on the western side elevation of 409 New Cross Road, SE14.
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DC/21/120784 Granted
FLATS C & D, 444 NEW CROSS ROAD, LONDON, SE14 6TY
Certificate Of Lawful Development (Existing) in respect of the alteration and conversion of flat 4 444 New Cross Road SE14 into two separate self contained studio flats C & D.
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DC/26/144577 Awaiting decision
452-458 NEW CROSS ROAD, LONDON, SE14 6TY
Application for a Lawful Development Certificate (existing) submitted under Section 191 of the Town & Country Planning Act 1990 (as amended) to confirm that the use of the land shown edged red on the submitted site plan for the parking of motor vehicles ancillary to the lawful commercial use of 452-458 New Cross Road, SE14
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DC/26/143566 Awaiting decision
446 NEW CROSS ROAD, LONDON, SE14 6TY
Part demolition, and alteration and change of use of the existing two storey building into a house in multiple occupation HMO (Use Class C4) for five people, together with the construction of a roof extensions and lightwells to the roof, installation of an air source heat pump, provision of cycle and bin storage and all associated works at the rear of 446 New Cross Road, SE14.
Other advertising applications
In Lewisham
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DC/26/144211 Granted
11-21 LONDON ROAD, LONDON, SE23 3TW
The display of 1 non-illuminated stainless steel fascia lettering advertisement sign and two externally illuminated timber framed poster displays affixed to front elevation at 11-21 London Road SE23.
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DC/26/144677 Awaiting decision
79 SYDENHAM ROAD, LONDON, SE26 5UA
Retrospective advertisement consent for the display of an externally illuminated fascia sign and hanging sign at 79 Sydenham Road SE26.
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DC/26/144008 Granted
HOMEBASE, 10 BECKENHAM HILL ROAD, BROMLEY, SE6 3NU
The display of internally illuminated fascia and totem signs at Homebase, 10 Beckenham Hill Road SE6.
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DC/26/143957 Granted
BELL GREEN RETAIL PARK, CURRYS UNIT 5, BELL GREEN, LONDON, SE26 4PR
Installation of illuminated 1 box sign fascia advertisement, a non-illuminated dual sided circular signage to shop front, together with graphic panels around the trolley bay at M&S Store , Unit 5, Bell Green Retail Park, Bell Green SE26.
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DC/26/143778 Granted
93-95 LEWISHAM HIGH STREET, LONDON, SE13 6BB
The display of three internally illuminated ATM surrounds at the front of Barclays Bank, 93-95 Lewisham High Street SE13.