Planning application
26/00468/ADV
Esso 453 Princes Road Dartford DA1 1RB
Proposal
Display of a freestanding, single-sided, D6 small format digital advertising display of static advertisements on rotation
As published by the council, reference 26/00468/ADV
Timeline
Dates from the published record
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22 Apr 2026
Received by Ebbsfleet Development Corporation
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28 May 2026
Decision issued: Consent for Advert.
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27 Jul 2026
Added to PlanIndex
What a grant of permission means
The process from here
Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.
Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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26/00468/ADV Granted
Esso 453 Princes Road Dartford DA1 1RB
Display of a freestanding, single-sided, D6 small format digital advertising display of static advertisements on rotation
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26/00702/FUL Awaiting decision
118B Park Road Dartford Kent DA1 1SZ
Erection of an outbuilding (Retrospective)
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26/00613/CDNA Awaiting decision
118B Park Road Dartford Kent DA1 1SZ
Submission of details relating to Land Contamination Remediation pursuant to Condition 5 of planning permission DA/25/00051/FUL for the erection of a new dwelling including bin and cycle storage with associated parking
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26/00647/CDNA Awaiting decision
118B Park Road Dartford Kent DA1 1SZ
Submission of details relating to Contamination Report pursuant to Condition 3 (in part) pursuant to planning permission DA/25/00051/FUL for the erection of a new dwelling including bin and cycle storage with associated parking
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26/00626/CDNA Awaiting decision
118B Park Road Dartford Kent DA1 1SZ
Submission of details relating to waste and refuse pursuant to Condition 6 of planning permission DA/25/00051/FUL for the erection of a new dwelling including bin and cycle storage with associated parking
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26/00109/CDNA Refused
118B Park Road Dartford Kent DA1 1SZ
Submission of details relating to Land Contamination Remediation (Condition 5) pursuant to planning permission DA/25/00051/FUL for the erection of a new dwelling including bin and cycle storage with associated parking
Other advertising applications
In Ebbsfleet Development Corporation
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26/00546/ADV Granted
ANC1 Lower Guild Hall Bluewater Greenhithe Kent DA9 9SB
Display of ten internally illuminated signage on the western, northern and front elevations of the building
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26/00701/ADV Awaiting decision
Tesco Express 2 Eynsford Place Stone Greenhithe Kent DA9 9ZD
Display of 1 no. internally illuminated projecting sign, 2 no. non-illuminated box fascia signs with mounted internally illuminated acrylic lettering, 9 no. non-illuminated box fascia signs, and 1 no. vinyl store directory sign
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25/01465/ADV Granted
10 Birchwood Parade Woodside Drive Wilmington Kent DA2 7NJ
Display of 1 no. front LED screen inside shop window and installation of one internally illuminated and one non illuminated fascia sign (Retrospective)
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26/00627/ADV Awaiting decision
The Green Man Main Road Longfield Kent DA3 7AS
Display of 12 illuminated and non-illuminated signs on the exterior of the building (Sign A - 1x smaller refurbished housename letters; Sign B - 1x larger refurbished housename letters; Sign C - 1x new post mounted pictorial sign with new linolites to the existing post; Sign D - 1x signboard to RH elevation; Sign E - 1x muddy boots sign; Sign F - 2x car park disclaimer; Sign G - 1x post mounted directional sign; Sign H - 2x new sets of signwriting; Sign I - 1x new signwriting set; Sign J - 1x new directional sign to new posts)
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26/00471/ADV Granted
Orbital One Trading Estate Dartford Kent
Installation of non-illuminated industrial estate signage comprising of 1no. freestanding site identification sign, 11no. wall-mounted unit numbers, 7no. freestanding single-tenant directory signs and 1no. freestanding directional sign.