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Planning application

Bow Bells House 1 Bread Street London EC4M 9BE

Granted City of London 25/01410/ADVT Advertisement Consent

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Installation and display of: (i) one internally illuminated projecting sign measuring 0.59m high by 0.59m wide and displayed 2.61m above ground level located on Bread Street. (ii) one internally illuminated projecting sign measuring 0.59m high by 0.59m wide and displayed 2.61m above ground level located on Watling Street. (iii) one retractable awning measuring 0.80m high by 7.81m wide and displayed 2.75m above ground level located on Watling Street.

As published by the council, reference 25/01410/ADVT

Application record

Reference
25/01410/ADVT
Type
Advertisement Consent
Status
Decided
Decision
Granted As published: Approved
Received
14 Oct 2025
Validated
14 Oct 2025
Decided
2 Feb 2026
Ward
Cordwainer
Decision by
Delegated
Postcode
EC4M 9BE

Site history

Applications at this address on the City of London register

This site has had 2 applications since 2025: 2 approved, 0 refused.

  • 25/00728/FULL Granted

    Bow Bells House 1 Bread Street London EC4M 9BE

    Alterations to shopfront to sub-divide the retail unit, including an additional entrance to unit.

    Decided 17 Oct 2025 Full applications

Timeline

Dates from the published record

  1. 14 Oct 2025

    Received by City of London

  2. 2 Feb 2026

    Decision issued: Approved

  3. 24 Jul 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Firstplan Ltd Agent, registered in London

Active · incorporated 2003 · London

844 applications on PlanIndex · across 119 councils · 94% granted

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Strike Bowling Ltd Applicant, registered in Norwich

Liquidation · incorporated 2019 · Norwich

1 application on PlanIndex

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

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Documents

Plans, drawings, consultee responses and the officer's report

7 documents on file for this application

  • CONSENT TO DISPLAY AN ADVERTISEMENT Decision · 02 Feb 2026
  • COMMENTS-CITY OF LONDON CONSERVATION AREA ADVISORY COMMITTEE Consultee Comment · 29 Dec 2025
  • APPLICATIONFORMREDACTED Application Form · 19 Dec 2025
  • PROPOSED ELEVATIONS - SIGNAGE DETAIL Drawing · 02 Dec 2025
  • STRIKE BOWLING - BREAD STREET COVER LETTER Cover Letter · 14 Oct 2025
  • ADDITIONAL PLANS_INCLUDED_IN_THE LOCATION PLAN Drawing · 14 Oct 2025
  • 25.356 LUCKY GOAT - BREAD STREET - 07-10-25 PLANNING Site Plan · 14 Oct 2025

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What this grant of permission means

City of London granted permission on 2 February 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Bow Bells House 1 Bread Street London EC4M 9BE

    25/00728/FULL Submitted 3 Jun 2025 50 yards away

    Alterations to shopfront to sub-divide the retail unit, including an additional entrance to unit.

    Granted Full applications Windows or glazing 15 docs
  • 49 Cheapside London EC2V 6AT

    26/00242/MDC Submitted 13 Feb 2026 50 yards away

    Submission of details of materials, colour, texture and profile of the Awnings pursuant to condition 2 of Planning permission 25/00774/FULL dated 12.12.2025.

    Granted Conditions 8 docs
  • 49 Cheapside London EC2V 6AT

    25/00774/FULL Submitted 13 Jun 2025 50 yards away

    Refurbishment works comprising: (i) the erection of two awnings at ground floor, (ii) landscaping works to the fifth and seventh floor terraces.

    Granted Full applications 28 docs
  • 5 Groveland Court London EC4M 9EH

    26/00119/FULL Submitted 27 Jan 2026 50 yards away

    Change of use of part ground floor sui generis (bar use) to flexible sui generis bar or Class E(g)(i) office use.

    Granted Full applications 6 docs
  • Units 2 And 3 Bow Bells House 51 Cheapside London EC2V 6AU

    23/00499/ADVT Submitted 15 May 2023 50 yards away

    Retention of one internally illuminated projecting sign measuring 0.7m high, 0.7m wide, at a height above ground of 2.34m.

    Granted Advertising 13 docs
  • Retail Unit 17 Watling Street London EC4M 9BB

    05/00999/ADVT Submitted 18 Nov 2005 50 yards away

    Installation and display of (i) one halo illuminated fascia sign measuring 1.2m high by 3m long situated at a height above ground of 2.3m (ii) one internally illuminated projecting sign measuring 0.9m high by 0.35m long situated at a height of 2.3m above ground level.

    Granted Advertising

In City of London

  • 26/01305/ADVT Awaiting decision

    25 Gresham Street London EC2V 7HN

    Installation and display of two externally illuminated entrance signs measuring 2.13m wide and 0.70m high and located 1.75m above ground level.

    Received 18 Sep, published by the council 10 Oct 2026 Advertising
  • 26/01229/ADVT Awaiting decision

    1 Exchange Square London EC2A 2EH

    Installation and display of: (i) 1no. internally illuminated facia signage measuring 0.4m in height with width of 3.71m at a height above ground of 3.45m; (ii) 1no. internally illuminated facia signage measuring 0.21m in height with width of 2.86m at a height above ground of 2.86m; and (iii) Non-illuminated vinyl stickers.

    Received 28 Aug, published by the council 10 Oct 2026 Advertising
  • 26/01117/ADVT Awaiting decision

    109 Minories London EC3N 1LA

    Installation of one x non-illuminated 455 mm wide x 740mm high projecting sign at height of 3,28m above ground level.

    Received 4 Aug, published by the council 10 Oct 2026 Advertising
  • 26/01065/ADVT Awaiting decision

    Public House 16 Byward Street London EC3R 5BA

    Installation and display of (i) 6no. externally illuminated awnings, measuring between 4220mm-4377m (l) x 1200mm-1500mm (w), displayed at a height of 2197mm above ground level, (ii) 2no. externally illuminated hanging sings, measuring 1420mm (h) x 1200mm (w), displayed at a height of 2237mm above ground level, (iii) 6no. non-illuminated fascia signs measuring 390mm (h) x 3800mm (w), displayed at a height of 3122mm above ground level, (iv) 1no. amenity board measuring 1100mm (h) x 500mm (w), displayed at a height of 1100mm above ground level, (v) 4no. menu boards, measuring 350mm (h) x 264mm (w), displayed at a height of 950mm above ground level, (vi) 2no. non-illuminated painted door headers measuring 577mm (h) x 1940mm (w), displayed at a heights of 3836mm and 4465mm above ground level, (vii) 1no. fascia sign measuring 400mm (h) x 1750mm (w), displayed at a height of 4203mm above ground level, (viii) 1no. fascia sign measuring 300mm (h) x 2540mm (w), displayed at a height of 3100mm above ground level, (ix) 1no. plaque advertisement measuring 310mm (h) x 310mm (w), displayed at a height of 1300mm above ground level, and (x) 1no. plaque advertisement measuring 370mm (h) x 310mm (w) displayed at a height of 1180mm above ground level.

    Received 28 Jul, published by the council 14 Aug 2026 Advertising
  • 26/00515/ADVT Withdrawn

    Rooftop Bar And Restaurant 68 King William Street London EC4N 7HR

    Display of non illuminated red canopy (2310m wide by 14000mm high by 1250mm projection) located over front entrance on King William Street 4715mm above pavement level and displaying name and logo of venue as "Wagtail"

    Received 10 Apr, published by the council 24 Jul 2026 Advertising