Planning application
26/00860/ADV
Shell Service Station Princess Elizabeth Way Cheltenham Gloucestershire GL51 7PA
Proposal
Erection of one illuminated D6 advertisement display
As published by the council, reference 26/00860/ADV
Timeline
Dates from the published record
-
27 May 2026
Received by Cheltenham
-
28 May 2026
Validated
Checked as complete and ready for consideration.
-
23 Jul 2026
Decision issued: Grant
-
27 Jul 2026
Added to PlanIndex
What a grant of permission means
The process from here
Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.
Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
-
20/00705/FUL Granted
Shell Service Station Princess Elizabeth Way Cheltenham Gloucestershire GL51 7PA
Conversion of existing car wash to provide an extension to the current sales building, 2 no. external chillers with 4 no. bollards for protection, new refuse area with 1 no. bollard for protection, new outdoor seating area with a disabled ramp leading to new rear entrance, existing openings in car wash building in-filled with glazing/block work. (Revised application to 18/01097/FUL)
-
20/01561/DISCON Decided
Shell Service Station Princess Elizabeth Way Cheltenham Gloucestershire GL51 7PA
Discharge of condition 3 (construction management plan or construction method statement) on planning permission ref. 20/00705/FUL
-
20/00902/FUL Granted
18 Frank Brookes Road Cheltenham Gloucestershire GL51 0UW
Installation of a log cabin in rear garden to use as a workshop
-
22/02166/TPO Granted
Blade Audi Princess Elizabeth Way Cheltenham Gloucestershire
5x poplar trees, 7m in height reduced down by 50% to hedge height creating hedge row. Proposed replanting of silver birch in their place
-
19/02370/FUL Granted
Currys Unit B Tewkesbury Road Cheltenham Gloucestershire GL51 9DU
Proposal to construct a gabion basket retaining wall to stabilise the area of erosion/collapse to riverbank.
-
20/01288/AMEND Decided
Currys Unit B Tewkesbury Road Cheltenham Gloucestershire GL51 9DU
Non material amendment to planning permission 19/02370/FUL, Change to the design of the retaining wall, to stepped geo grid structure faced the soil bags
Other advertising applications
In Cheltenham
-
26/01044/ADV Granted
B&Q Unit 3 Golden Valley Retail Park Hatherley Lane Cheltenham Gloucestershire GL51 6TA
Fret cut aluminium panelling framing of an existing flexface sign. (Retrospective)
-
26/00254/ADV Granted
Two Pigs Church Street Cheltenham Gloucestershire GL50 3HA
Erection of illuminated and non illuminated signs to the exterior of the building and redecoration of the exterior walls.
-
26/00872/ADV Refused
Montpellier Mini Market 101 Montpellier Street Cheltenham Gloucestershire GL50 1RS
Proposed fascia sign and hanging sign
-
26/00532/ADV Withdrawn
Cheltenham General Hospital Sandford Road Cheltenham Gloucestershire GL53 7AN
Installtion of 2no. building mounted illuminated signs.
-
26/01126/ADV Status unknown
The Clarks Shop 191 High Street Cheltenham Gloucestershire GL50 1DE
New signage to include new internally illuminated fascia signage, 2no. internally illuminated projecting signs, 1no ATM surround and window graphics.