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Planning application

26/00374/ADV

Hidden Hearing Ltd Ground To Second Floor 14 Regent Street Cheltenham Gloucestershire GL50 1HE

Granted Cheltenham Advertisement

Proposal

Removal of existing fascia and projecting sign and installation of new fascia signage and projecting sign.

As published by the council, reference 26/00374/ADV

Timeline

Dates from the published record

  1. 4 Mar 2026

    Received by Cheltenham

  2. 5 Mar 2026

    Validated

    Checked as complete and ready for consideration.

  3. 10 Apr 2026

    Decision issued: Grant

  4. 27 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 20/00648/ADV Granted

    14 Regent Street Cheltenham Gloucestershire GL50 1HE

    1no non illuminated fascia sign and 1no non illuminated projecting sign

    20 Apr 2020 0m away Advertising
  • 26/00097/DISCON Decided

    Hidden Hearing Ltd Ground To Second Floor 14 Regent Street Cheltenham Gloucestershire GL50 1HE

    Discharge of condition 3 (a. rear extract grills, b. exterior paint) of listed building consent 23/00546/LBC.

    22 Jan 2026 0m away Conditions
  • 26/00374/LBC Granted

    Hidden Hearing Ltd Ground To Second Floor 14 Regent Street Cheltenham Gloucestershire GL50 1HE

    Removal of existing fascia and projecting sign and installation of new fascia signage and projecting sign.

    4 Mar 2026 3m away Heritage and listed buildings
  • 19/02222/LBC Granted

    Domaine 16 Limited 16 Regent Street Cheltenham Gloucestershire GL50 1HE

    Proposed signage including 1no. hanging sign

    7 Nov 2019 14m away Heritage and listed buildings
  • 19/02222/ADV Granted

    Domaine 16 Limited 16 Regent Street Cheltenham Gloucestershire GL50 1HE

    Proposed signage including 1no. hanging sign

    19 Dec 2019 14m away Advertising
  • 20/00396/COU Granted

    Regent Arcade Regent Street Cheltenham Gloucestershire

    Change of use of Units K11, K12, K13, K14, K15, K16, K18, K20, F9 and 36A from Class A1 (retail) to Class D2 (leisure)

    3 Mar 2020 17m away Full applications

In Cheltenham

  • 26/01044/ADV Granted

    B&Q Unit 3 Golden Valley Retail Park Hatherley Lane Cheltenham Gloucestershire GL51 6TA

    Fret cut aluminium panelling framing of an existing flexface sign. (Retrospective)

    30 Jun 2026 Advertising
  • 26/00860/ADV Granted

    Shell Service Station Princess Elizabeth Way Cheltenham Gloucestershire GL51 7PA

    Erection of one illuminated D6 advertisement display

    27 May 2026 Advertising
  • 26/00254/ADV Granted

    Two Pigs Church Street Cheltenham Gloucestershire GL50 3HA

    Erection of illuminated and non illuminated signs to the exterior of the building and redecoration of the exterior walls.

    13 Feb 2026 Advertising
  • 26/00872/ADV Refused

    Montpellier Mini Market 101 Montpellier Street Cheltenham Gloucestershire GL50 1RS

    Proposed fascia sign and hanging sign

    29 May 2026 Advertising
  • 26/00532/ADV Withdrawn

    Cheltenham General Hospital Sandford Road Cheltenham Gloucestershire GL53 7AN

    Installtion of 2no. building mounted illuminated signs.

    27 Mar 2026 Advertising