Planning application
1 Clarence Street Cheltenham Gloucestershire GL50 3JL
Permission granted. Work must normally begin within three years of the decision or the permission lapses.
Proposal
2No. Brass effect beveled halo warm white illuminated signage reading "Superdry and Co". 1No. Internally warm white Illuminated blade sign. 3No. Painted stencil artwork crests.
As published by the council, reference 26/00305/ADV
Application record
- Reference
- 26/00305/ADV
- Type
- Advertisement
- Status
- Permitted
- Decision
- Grant
- Received
- 23 Feb 2026
- Validated
- 2 Mar 2026
- Decided
- 29 Apr 2026
- Ward
- Lansdown
- Decision by
- Delegated Decision
- Postcode
- GL50 3JL
Site history
Applications at this address on the Cheltenham register
This site has had 3 applications since 2026: 3 approved, 0 refused.
-
26/00303/FUL Granted
1 Clarence Street Cheltenham Gloucestershire GL50 3JL
Remove existing illuminated signage, add architrave framed moulding to shopfront fascia and paint shopfront in RAL 5011 "Steel Blue". Add 3No. painted stencil crest logos and 2No. internally illuminated signs. Install 8No. internally illuminated bulkhead lights to shopfront fascia.
-
26/00303/LBC Granted
1 Clarence Street Cheltenham Gloucestershire GL50 3JL
Remove existing illuminated signage, add architrave framed moulding to shopfront fascia and paint shopfront in RAL 5011 "Steel Blue". Add 3No. painted stencil crest logos and 2No. internally illuminated signs. Install 8No. internally illuminated bulkhead lights to shopfront fascia.
Timeline
Dates from the published record
-
23 Feb 2026
Received by Cheltenham
-
2 Mar 2026
Validated
Checked as complete and ready for consideration.
-
29 Apr 2026
Decision issued: Grant
-
27 Jul 2026
Added to PlanIndex
Documents
Plans, drawings, consultee responses and the officer's report
10 documents on file for this application
- Officer report
- Decision notice
- Gcc highways response
- Application form
- Site location plan
- Fascia signage details
- Projecting sign details
- Proposed shopfront visual
- Existing and proposed elevations and signage details
- Photos of existing shopfront
Trade members open them from here.
Open the documentsWhat this grant of permission means
Cheltenham granted permission on 29 April 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 500 metres
-
1 Clarence Street Cheltenham Gloucestershire GL50 3JL
Remove existing illuminated signage, add architrave framed moulding to shopfront fascia and paint shopfront in RAL 5011 "Steel Blue". Add 3No. painted stencil crest logos and 2No. internally illuminated signs. Install 8No. internally illuminated bulkhead lights to shopfront fascia.
Granted Full applications Windows or glazing 9 docs -
1 Clarence Street Cheltenham Gloucestershire GL50 3JL
Remove existing illuminated signage, add architrave framed moulding to shopfront fascia and paint shopfront in RAL 5011 "Steel Blue". Add 3No. painted stencil crest logos and 2No. internally illuminated signs. Install 8No. internally illuminated bulkhead lights to shopfront fascia.
Granted Heritage and listed buildings Windows or glazing 9 docs -
Cobblers Corner 202 High Street Cheltenham Gloucestershire GL50 3HD
97% historically approved · decision due ~12 Nov
Discharge of condition 3 (a. glazing to corner, b. external door, c. internal doors and architraves, d. secondary glazing to existing windows, e. internal security shutters and associated mechanism, f. window films, g. solar panels and h. vents and flues) of granted listed building consent ref. 23/00685/LBC.
Awaiting decision Windows or glazing -
Two Pigs Church Street Cheltenham Gloucestershire GL50 3HA
Erection of illuminated and non illuminated signs to the exterior of the building and redecoration of the exterior walls.
Granted Advertising 19 docs -
Two Pigs Church Street Cheltenham Gloucestershire GL50 3HA
Erection of illuminated and non illuminated signs to exerior of the building.
Granted Heritage and listed buildings 20 docs -
Crabtree And Evelyn 200 High Street Cheltenham Gloucestershire GL50 3HD
Replace the bespoke surround with a video surround
Refused Heritage and listed buildings 11 docs
Other advertisement consent applications
In Cheltenham
-
26/00243/ADV Awaiting decision
Norfolk House 8 Well Walk Cheltenham Gloucestershire GL50 3JX
External logo signage at the ground floor of Norfolk House.
-
26/01434/ADV Awaiting decision
174 High Street Cheltenham Gloucestershire GL50 1EP
Display of 1no. new externally illuminated projecting hanging sign and 1no. new internally illuminated fascia sign. Display of 1no. sign above external ATMs. Display of 1no. new LED screen in the shopfront window and application of vinyl window graphics.
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26/00614/ADV Granted
Buildbase Ltd Chosen View Road Cheltenham Gloucestershire GL51 9LT
Erection of 7 no. signs on building elevations and 2 no. signs on boundary fence.
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26/01077/ADV Granted
Supafoot Ltd Unit 10 The Courtyard Montpellier Street Cheltenham Gloucestershire GL50 1SR
Installation of a replacement non-illuminated fascia sign.
-
26/01241/ADV Awaiting decision
Morrisons Petrol Filling Station Caernarvon Road Cheltenham Gloucestershire GL51 3BW
Erection of 1 no. digital D6 small format advertisement display.