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Planning application

23/00197/ADV

Latheram House Clarence Street Cheltenham Gloucestershire

Granted Cheltenham Advertisement

Proposal

Installation of signage, advertisement banners and elevation lettering

As published by the council, reference 23/00197/ADV

Timeline

Dates from the published record

  1. 7 Feb 2023

    Received by Cheltenham

  2. 9 Feb 2023

    Validated

    Checked as complete and ready for consideration.

  3. 16 Mar 2023

    Decision issued: Grant

  4. 1 Aug 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

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    9 Apr 2019 25m away Conditions
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    1 Feb 2023 31m away Advertising
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In Cheltenham

  • 26/01044/ADV Granted

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    30 Jun 2026 Advertising
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    27 May 2026 Advertising
  • 26/00254/ADV Granted

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    Erection of illuminated and non illuminated signs to the exterior of the building and redecoration of the exterior walls.

    13 Feb 2026 Advertising
  • 26/00872/ADV Refused

    Montpellier Mini Market 101 Montpellier Street Cheltenham Gloucestershire GL50 1RS

    Proposed fascia sign and hanging sign

    29 May 2026 Advertising
  • 26/00532/ADV Withdrawn

    Cheltenham General Hospital Sandford Road Cheltenham Gloucestershire GL53 7AN

    Installtion of 2no. building mounted illuminated signs.

    27 Mar 2026 Advertising