Planning application
Whittington House 19-30 Alfred Place London WC1E 7EA
Permission granted. Work must normally begin within three years of the decision or the permission lapses.
Proposal
Temporary display until 1st November 2027 of non-illuminated hoardings comprising 6no. panels arranged across 2no. elevations (3no. panels each) fronting Alfred Place.
As published by the council, reference 2026/2809/A
Application record
- Reference
- 2026/2809/A
- Type
- Advertisement Consent
- Status
- Final Decision
- Decision
- Granted
- Received
- 6 Jul 2026
- Validated
- 10 Jul 2026
- Decided
- 3 Sep 2026
- Ward
- Bloomsbury
- Decision by
- Delegated
- Postcode
- WC1E 7EA
Site history
Applications at this address on the Camden register
This site has had 14 applications since 2011: 7 approved, 2 refused.
-
2026/3740/A Awaiting decision
Whittington House 19 - 30 Alfred Place London WC1E 7EA
Temporary display until 14th May 2027 of non-illuminated hoardings to be displayed at high level on scaffolding along Chenies Street facade.
-
2026/2036/P Granted
Whittington House 19-30 Alfred Place London WC1E 7EA
Non-material amendment to planning permission 2025/3038/P dated 4/02/2026 for Erection of a rooftop pavilion at eighth floor level with associated terrace and extension of the existing core to provide access to the new eighth floor, new plant at roof level, new external riser to the rear elevations, together with external alterations at ground level to the Alfred Place and Chenies Street elevations and a new terrace to the rear at first floor level'; namely: amend perforated screen finish, amend approved planters and proposed additional planters, extend the first floor terrace screen, amend riser cladding to rear.
-
2019/0757/P Withdrawn
Whittington House 19-30 Alfred Place London WC1E 7EA
Erection of glazed vestibule structure to main entrance
-
2018/5137/P Granted
Whittington House 19-30 Alfred Place London WC1E 7EA
Installation of 9 x additional air conditioning condenser units (total of 24 units on site) with associated screening at first floor roof level
-
2018/4462/P Granted
Whittington House 19-30 Alfred Place London WC1E 7EA
Alteration of central entrance doors to form a window and removal of associated entrance step
-
2017/1869/P Granted
Whittington House 19-30 Alfred Place London WC1E 7EA
Creation of 2 additiional window openings to western elevation at 7th floor level.
-
2014/4199/P Withdrawn
Whittington House 19 - 30 Alfred Place London WC1E 7EA
Change of use of seventh floor from plant facility to office (B1) and erection of eighth floor extension to provide additional office accommodation including terrace.
-
2015/4617/P Granted
Whittington House 19-30 Alfred Place London WC1E 7EA
Installation and replacement of air handling unit. Installation of cooling condenser units on existing first floor flat roof. On the seventh floor roof, the replacement of an existing generator with new air handling unit and associated ductwork, incorporating an architectural louvre to screen the air handling unit.
-
2012/5108/P Withdrawn
Whittington House 19 - 30 Alfred Place London WC1E 7EA
Change of use of ground floor from wholesale furniture shop (Sui Generis) to offices (Class B1a).
-
2012/1437/P Refused
Whittington House 19 - 30 Alfred Place London WC1E 7EA
Change of use of ground floor from wholesale furniture shop (Sui Generis) to offices (Class B1a).
Timeline
Dates from the published record
-
6 Jul 2026
Received by Camden
-
10 Jul 2026
Validated
Checked as complete and ready for consideration.
-
24 Jul 2026
Added to PlanIndex
-
3 Sep 2026
Decision issued: Granted
Documents
Plans, drawings, consultee responses and the officer's report
7 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Watch members (£5 a month) open the document list from here.
Open the documentsWhat this grant of permission means
Camden granted permission on 3 September 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
Whittington House 19 - 30 Alfred Place London WC1E 7EA
Change of use of ground floor from wholesale furniture shop (Sui Generis) to offices (Class B1a).
Withdrawn Full applications -
Whittington House 19-30 Alfred Place London WC1E 7EA
Creation of 2 additiional window openings to western elevation at 7th floor level.
Granted Full applications Windows or glazing -
Whittington House 19-30 Alfred Place London WC1E 7EA
Change of use of ground floor from wholesale furniture shop (Sui Generis) to offices (Class B1a).
Refused Full applications -
Whittington House 19 - 30 Alfred Place London WC1E 7EA
Change of use of seventh floor from plant facility to office (B1) and erection of eighth floor extension to provide additional office accommodation including terrace.
Withdrawn Full applications Extension -
19-30 Whittington House Alfred Place London WC1E 7EA
Details of typical facade junctions, new roof extension, cladding and façade treatment/louvres, facing materials; and gates, railings, doors and louvres, required by condition 4 of planning permission 2025/3038/P dated 4/02/2026 as amended by 2026/2036/P dated 9/06/2026 (for: Erection of a rooftop pavilion at eighth floor level with associated terrace and extension of the existing core to provide access to the new eighth floor, new plant at roof level, new external riser to the rear elevations, together with external alterations at ground level to the Alfred Place and Chenies Street elevations and a new terrace to the rear at first floor level).
Granted Full applications Extension Roofing 67 docs -
Whittington House 19 - 30 Alfred Place London WC1E 7EA
77% historically approved · decision due ~1 Dec
Temporary display until 14th May 2027 of non-illuminated hoardings to be displayed at high level on scaffolding along Chenies Street facade.
Awaiting decision Advertising 10 docs
Other advertisement consent applications
In Camden
-
2026/3740/A Awaiting decision
Whittington House 19 - 30 Alfred Place London WC1E 7EA
Temporary display until 14th May 2027 of non-illuminated hoardings to be displayed at high level on scaffolding along Chenies Street facade.
-
2026/3717/A Granted
Greater London House Hampstead Road London NW1 7QX
Temporary display until 30th September 2027 of low-level non-illuminated advertisement on hoardings fronting Hampstead Road.
-
2026/4025/A Granted
187 Camden High Street London NW1 7JY
Display of a scaffold shroud (with 1:1 replica image of building façade) to front and side elevations during a period of refurbishment and repair, including non-illuminated inset advertisement panel (6.2m wide x 5.9m high) located around the corner elevation, for a temporary period from 27/10/2026 until 23/02/2027.
-
2026/3163/A Granted
73-77 Euston Road London NW1 2QS
Display of 7x externally illuminated fascia signs, 2 x internally illuminated projecting signs, 1x non-illuminated mural at corner splay, and 1x non-illuminated panel on Euston Road and Judd Street elevations of public house.
-
2026/3286/A Granted
237 Camden High Street London NW1 7BU
Display of non-illuminated painted artwork to the facade of upper floors, and 1x replacement internally illuminated projecting sign.