Planning application
50-60 Southampton Row London WC1B 4AR
Permission granted. Work must normally begin within three years of the decision or the permission lapses.
Proposal
Display of internally illuminated fascia sign and internally illuminated projecting sign on the Southampton Row facade of the hotel.
As published by the council, reference 2025/5794/A
Application record
- Reference
- 2025/5794/A
- Type
- Advertisement Consent
- Status
- Final Decision
- Decision
- Granted
- Received
- 19 Nov 2025
- Validated
- 21 Dec 2025
- Decided
- 14 Jan 2026
- Ward
- Holborn and Covent Garden
- Decision by
- Delegated
- Postcode
- WC1B 4AR
Site history
Applications at this address on the Camden register
This site has had 11 applications since 2019: 9 approved, 0 refused.
-
2025/5230/P Granted
50-60 Southampton Row London WC1B 4AR
Installation of external canopy at ground floor level on the Southampton Row facade of the hotel
-
2022/3050/A Granted
50-60 Southampton Row London WC1B 4AR
Display of 1 internally illuminated sign above ground floor entrance at the corner of Southampton Row and Theobald's Road. (Retrospective)
-
2022/2477/P Withdrawn
50-60 Southampton Row London WC1B 4AR
Installation of steel frames with artificial foliage and replacement paving to ground floor entrance at corner of Southampton Row and Theobald's Road.
-
2020/5645/P Granted
50-60 Southampton Row London WC1B 4AR
Erection of roof pergola with ancillary facilities and new lift access on existing roof terrace at level 10.
-
2020/5035/P Granted
50 - 60 Southampton Row London WC1B 4AR
Artwork installation on Southampton Row elevation
-
2020/0074/P Withdrawn
50-60 Southampton Row London WC1B 4AR
Display of mural artwork onto part of the existing Southampton Row external façade from ground to roof level.
-
2019/6297/A Granted
50-60 Southampton Row London WC1B 4AR
Display of 2x internally illuminated vertical signs to Theobalds Road and Old Gloucester Street elevations, 1x halo illuminated fascia sign and 2x internally illuminated fascia signs to Theobalds Road elevation, 1x internally illuminated sign to under croft of rear entrance of existing hotel.
-
2019/4353/P Granted
50-60 Southampton Row London WC1B 4AR
Erection of a single storey rear extension. Reconfiguration of first floor to provide 12 new hotel rooms (C1).
-
2019/2725/P Granted
50-60 Southampton Row London WC1B 4AR
Replacement cladding to all elevations
-
2019/1074/A Granted
50-60 Southampton Row London WC1B 4AR
Display of 2 x internally illuminated banner sign between 1st and 4th floor level to Theobald's Road and Old Gloucest Street elevations, 1 x internally illuminated fascia to hotel entrance with non-illuminated surrounds at ground floor level to Theobald's Road elevation, and 1 x internally illuminated fascia to undercroft entrance on Old Gloucester Road.
Timeline
Dates from the published record
-
19 Nov 2025
Received by Camden
-
21 Dec 2025
Validated
Checked as complete and ready for consideration.
-
14 Jan 2026
Decision issued: Granted
-
9 Aug 2026
Added to PlanIndex
Documents
Plans, drawings, consultee responses and the officer's report
2 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Trade members open them from here.
Open the documentsWhat this grant of permission means
Camden granted permission on 14 January 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 500 metres
-
50-60 Southampton Row London WC1B 4AR
Installation of external canopy at ground floor level on the Southampton Row facade of the hotel
Granted Full applications 8 docs -
Pavement outside The Holborn Hotel on north side of Theobald's Road at junction with Old Gloucester Street London WC1B 4AR
Display of illuminated content on digital screens integrated within new communication Hub.
Refused -
Pavement outside The Holborn Hotel on north side of Theobald's Road at junction with Old Gloucester Street London WC1B 4AR
Installation of a Pulse Smart Hub with integrated digital screens and emergency functionality including provision of defibrillators.
Refused Full applications -
58-60 Southampton Row London WC1B 4AR
Installation of four air-conditioning units and two fridge/freezer compressors within rear courtyard
Withdrawn Full applications 16 docs -
58-60 Southampton Row London WC1B 4AR
Installation of new shopfront and awnings and associated alterations and; plant at rear first floor level in association with the use of the basement and ground floor.
Granted Full applications Windows or glazing 12 docs -
50-60 Southampton Row London WC1B 4AR
Replacement cladding to all elevations
Granted Full applications 15 docs
Other advertisement consent applications
In Camden
-
2026/2871/A Granted
Development Zone A King's Cross Central York Way London
Display of 1 no. canopy mounted signage letters 'AI Exchange' and 3 no. projecting blade box signs
-
2026/3739/A Awaiting decision
10A Leather Lane London EC1N 7YH
Display of 1 x non-illuminated fascia sign and letterings on awning canvas.
-
2026/3711/A Awaiting decision
262 Tottenham Court Road London Camden W1T 7RG
Installation of 1x wrap round fascia sign, 2x roundels, 4x sets of builds up letters, 1x fret cut panel, 52.5mts of strip light and 1x set of vinyl text
-
2026/3720/A Awaiting decision
Peer House, 8-14 Verulam Street London WC1X 8LZ
Display of blued steel letters affixed at right angles to the building facade.
-
2025/3015/A Withdrawn
19 Hampstead High Street London Camden NW3 1PX
Display of replacement internally illuminated fascia signage and backlit lightboxes in shop window, 1 x hanging sign.