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Planning application

St Giles Hotel 12 Bedford Avenue London WC1B 3GH

Granted Camden 2018/6039/A Advertisement Consent

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Display of fascia sign to Great Russell Street directing towards St Giles Hotel entrance on Bedford Avenue.

As published by the council, reference 2018/6039/A

Application record

Reference
2018/6039/A
Type
Advertisement Consent
Status
Granted As published: FINAL DECISION
Decision
Granted
Received
10 Dec 2018
Validated
3 Sep 2019
Decided
5 Feb 2020
Ward
Bloomsbury (Pre May 2022)
Decision by
Delegated
Postcode
WC1B 3GH

Site history

Applications at this address on the Camden register

This site has had 4 applications since 2014: 2 approved, 1 refused.

  • 2020/3839/P Refused

    St Giles Hotel 12 Bedford Avenue London WC1B 3GH

    Installation of 88 microwave antennas on metal frames and associated telecommunications equipment, on the existing roof.

    Decided 9 Dec 2021 Full applications
  • 2014/4639/P Withdrawn

    St Giles Hotel 12 Bedford Avenue London WC1B 3GH

    Installation of timber cladding to ground floor entrance in connection with hotel use.

    Decided 7 Dec 2015 Full applications
  • 2014/3894/A Granted

    St Giles Hotel 12 Bedford Avenue London WC1B 3GH

    Display of an advertisement awning with 2 x illuminated LED sign to the east, west and non-illuminated fascia sign on existing awning and display of 2 x non illuminated fascia sign to the front elevation in connection with St Giles Hotel.

    Decided 13 Aug 2014

Timeline

Dates from the published record

  1. 10 Dec 2018

    Received by Camden

  2. 3 Sep 2019

    Validated

    Checked as complete and ready for consideration.

  3. 5 Feb 2020

    Decision issued: Granted

  4. 22 Jul 2026

    Added to PlanIndex

  5. 5 Sep 2026

    Status changed to FINAL DECISION

    Previously Final Decision.

Documents

Plans, drawings, consultee responses and the officer's report

10 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this grant of permission means

Camden granted permission on 5 February 2020, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • St Giles Hotel Bedford Avenue London WC1B 3GH

    2015/3210/A 50 yards away

    Display of 1x digital display screen (6.0 x 39.8 metres) to Tottenham Court Road elevation at 1st and 2nd floor level.

    Refused

  • St Giles Hotel Bedford Avenue London WC1B 3AS

    2011/2561/P 50 yards away

    Retention of roller shutter to shopfront on Bedford Avenue elevation in connection with hotel use (Class C1).

    Refused Full applications Windows or glazing

  • St Giles Hotel 12 Bedford Avenue London Camden WC1B 3GH

    2026/2237/P Submitted 2 Jun 2026 50 yards away

    93% historically approved · decision due ~16 Aug

    Reconfigure the conference rooms at -2 and -3 levels of the hotel into 58 guest bedrooms.

    Awaiting decision Lawful development 12 docs

  • St Giles Hotel Bedford Avenue London WC1B 3GH

    2013/6357/P 50 yards away

    Installation of sliding glass windows to Great Russell Street elevation in connection with hotel (Class C1).

    Refused Full applications Windows or glazing

  • St Giles Hotel Bedford Avenue London WC1B 3AS

    2011/2263/P 50 yards away

    Installation of glazed canopy with spotlights to entrance of hotel (Class C1) (Retrospective).

    Granted Full applications Windows or glazing

  • St Giles Hotel Bedford Avenue London WC1B 3AS

    2010/5838/P 50 yards away

    Two storey extension above roof level of westerly tower of hotel (Class C1) to provide 18 additional suites and associated alterations to fenestration detailing.

    Refused Full applications Extension Windows or glazing

In Camden

  • 2026/3740/A Awaiting decision

    Whittington House 19 - 30 Alfred Place London WC1E 7EA

    Temporary display until 14th May 2027 of non-illuminated hoardings to be displayed at high level on scaffolding along Chenies Street facade.

    Received 5 Oct, published by the council 9 Oct 2026 Advertising
  • 2026/3717/A Granted

    Greater London House Hampstead Road London NW1 7QX

    Temporary display until 30th September 2027 of low-level non-illuminated advertisement on hoardings fronting Hampstead Road.

    Received 7 Sep, published by the council 10 Sep 2026 Advertising
  • 2026/4025/A Granted

    187 Camden High Street London NW1 7JY

    Display of a scaffold shroud (with 1:1 replica image of building façade) to front and side elevations during a period of refurbishment and repair, including non-illuminated inset advertisement panel (6.2m wide x 5.9m high) located around the corner elevation, for a temporary period from 27/10/2026 until 23/02/2027.

    Received 17 Sep, published by the council 24 Sep 2026 Advertising
  • 2026/3163/A Granted

    73-77 Euston Road London NW1 2QS

    Display of 7x externally illuminated fascia signs, 2 x internally illuminated projecting signs, 1x non-illuminated mural at corner splay, and 1x non-illuminated panel on Euston Road and Judd Street elevations of public house.

    Received 30 Sep, published by the council 6 Oct 2026 Advertising
  • 2026/3286/A Granted

    237 Camden High Street London NW1 7BU

    Display of non-illuminated painted artwork to the facade of upper floors, and 1x replacement internally illuminated projecting sign.

    Received 3 Aug, published by the council 26 Aug 2026 Advertising