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Planning application

21/00965/ADV

51 High Street Brentwood Essex CM14 4RH

Refused Brentwood Application to Display Adverts

Proposal

1 x Non illuminated and 1 x internally illuminated signs (Full height vinyl graphic to be applied internally to window and freestanding digital screen internally illuminated). New full height window vinyl internally applied. New Boots 55 inch digital screen freestanding.

As published by the council, reference 21/00965/ADV

Timeline

Dates from the published record

  1. 28 May 2021

    Received by Brentwood

  2. 16 Jul 2021

    Decision issued: Application Refused

  3. 23 Jul 2026

    Added to PlanIndex

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

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  • 26/00596/FUL Awaiting decision

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  • 26/00597/LBC Awaiting decision

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  • 22/01640/FUL Granted

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In Brentwood

  • 26/00623/ADV Awaiting decision

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    13 Jul 2026 Advertising
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    1: Mid level. Square wooden posts with tray pan sign. Brand plus web. 1.4m height Max. 2: Mid level. Square wooden posts with tray pan sign. Brand plus direction. Approx 1.4m height Facing main road entrance. 3: Illuminated, fret cut tray panel inserted into brick plinth. 4: Low level, disabled parking identification. 76mm Grey posts and flat sign panel. 5: Low level, disabled parking identification. 76mm Grey posts and flat sign panel. 6: Frosted Vinyl design on window panels. Welcome working and brand icon on doors. 7: Brand sign on building. 8: Staff Entrance. Flat Panel on well to right of door.

    20 May 2026 Advertising
  • 26/00516/ADV Awaiting decision

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    22 Jun 2026 Advertising
  • 26/00686/ADV Awaiting decision

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  • 26/00501/ADV Awaiting decision

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    30 Apr 2026 Advertising