Planning application
26/00686/ADV
104 High Street Brentwood Essex CM14 4AP
Proposal
Advertisement consent for halo illuminated 3D letters on existing fascia sign and 1x externally illuminated projecting sign.
As published by the council, reference 26/00686/ADV
Timeline
Dates from the published record
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18 Jun 2026
Received by Brentwood
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23 Jul 2026
Added to PlanIndex
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Decision
Awaiting decision
The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.
What happens while it is decided
The process from here
This application is with Brentwood for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.
The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.
About advertising applications
How this application type works
Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.
Nearby applications
Within 500 metres
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21/01617/COND/10 Granted
William Hunter House 10, 12 & 20 Western Road Brentwood Essex CM14 4SR
Discharge of condition 7 (hard and soft landscaping) of application 21/01617/FUL (Demolition of existing buildings and construction of 60 dwellings and associated development including new vehicular access, car and cycle parking, hard and soft landscaping and other associated works).
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21/01617/COND/11 Granted
William Hunter House 10, 12 & 20 Western Road Brentwood Essex CM14 4SR
Discharge of conditions 19 (surface water drainage management) of application 21/01617/FUL (Demolition of existing buildings and construction of 60 dwellings and associated development including new vehicular access, car and cycle parking, hard and soft landscaping and other associated works).
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24/00961/FUL Granted
1 Chatham Way Brentwood Essex CM14 4DZ
Installation of a new access ramp for pallet trolley access, to the northern wing of the main building.
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21/01617/COND/4 Granted
William Hunter House 10, 12 & 20 Western Road Brentwood Essex CM14 4SR
Discharge of conditions 3 (details of materials) of application 21/01617/FUL (Demolition of existing buildings and construction of 60 dwellings and associated development including new vehicular access, car and cycle parking, hard and soft landscaping and other associated works)
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23/00443/FUL Withdrawn
Former William Hunter House 10, 12 & 20 Western Road Western Road Brentwood Essex
Variation of condition 2 (approved plans) of application 21/01617/FUL (Demolition of existing buildings and construction of 60 dwellings and associated development including new vehicular access, car and cycle parking, hard and soft landscaping and other associated works.) to allow for an amended mix of 10 shared ownership units and 50 open market units.
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26/00403/FUL Awaiting decision
Mcdonald's Restaurant 99 High Street Brentwood CM14 4RR
Variation of Condition 1 (Business Opening Hours) of application 04/01274/FUL (Variation Of Condition 1 Of Planning Permission Reference BRW/525/93)
Other advertising applications
In Brentwood
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26/00623/ADV Awaiting decision
97 Roman Road Mountnessing Essex CM15 0UD
Permanent post mounted and wall mounted sign boards
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26/00570/ADV Granted
Land Adjacent To The Ford Motor Co Ltd Eagle Way Great Warley CM13 3BW
1: Mid level. Square wooden posts with tray pan sign. Brand plus web. 1.4m height Max. 2: Mid level. Square wooden posts with tray pan sign. Brand plus direction. Approx 1.4m height Facing main road entrance. 3: Illuminated, fret cut tray panel inserted into brick plinth. 4: Low level, disabled parking identification. 76mm Grey posts and flat sign panel. 5: Low level, disabled parking identification. 76mm Grey posts and flat sign panel. 6: Frosted Vinyl design on window panels. Welcome working and brand icon on doors. 7: Brand sign on building. 8: Staff Entrance. Flat Panel on well to right of door.
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26/00516/ADV Awaiting decision
Brentwood United Reformed Church New Road Brentwood Essex CM14 4GD
Installation of externally mounted signage displaying Immanuel Church Brentwood at the front and a notice board to the side
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26/00501/ADV Awaiting decision
The Bell High Street Ingatestone Essex CM4 0AT
Construction of illuminated pictorial sign to existing bracket.
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26/00319/ADV Awaiting decision
The Boars Head Billericay Road Herongate Essex CM13 3PS
Installation of 1x post mounted pictorial sign, 1x set of sign written secondary text, 2x sets of sign written house name text, 2x floodlights