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Planning application

Street Record, High Road, Wembley

Refused Brent 24/2809 Advertisement consent

At appeal, which passes the decision to the national inspectorate. Anyone who commented before is normally able to comment again.

Proposal

Advertisement consent for integral advertisement display to multifunction hub unit on pavement adjacent to 420-422 High Road, Wembley, HA9 6AH

As published by the council, reference 24/2809

Application record

Reference
24/2809
Type
Advertisement consent
Status
Appeal decided
Decision
Refused As published: Permission Refused
Received
3 Oct 2024
Validated
3 Oct 2024
Decided
27 Nov 2024
Ward
Wembley Central
Decision by
Delegated Team Manager

Site history

Applications at this address on the Brent register

This site has had 14 applications since 2017: 1 approved, 9 refused.

  • 26/1992 Awaiting decision

    Street Record, High Road, Wembley

    Removal of existing InLink Unit and installation of 1no. new BT Street Hub, incorporating 2no. di...

    Submitted 4 Aug 2026
  • 26/1993 Awaiting decision

    Street Record, High Road, Wembley

    Advertisement consent for proposed two digital internally illuminated 75-inch LCD display screens...

    Submitted 4 Aug 2026
  • 26/0803 Refused

    Street Record, High Road, Wembley

    Advertisement consent for installation of 2x internally illuminated LCD display screens to bus shelter on pavement outside 356 High Road, Wembley, HA9

    Decided 22 May 2026 Advertising
  • 26/0806 Refused

    Street Record, High Road, Wembley

    Advertisement consent for installation of 2x internally illuminated LCD display screens to bus shelter on pavement outside 432 High Road, Wembley, HA9

    Decided 22 May 2026 Advertising
  • 26/0809 Refused

    Street Record, High Road, Wembley

    Installation of internally illuminated intermittent display adverts with automatic rotation of images to the bus stop advert.

    Decided 22 May 2026 Advertising
  • 25/0575/TELN Decided

    Street Record, High Road, Wembley

    Notification under the Electronic Communications Code (Conditions and restrictions) Regulations 2003 (As Amended) to utilise permitted development rights for installation of 2 No. Omni Antennas to be installed at a height of 5.5m and 6 metres and; Ancillary development thereto adjacent to Lanmor House, 370 High Road, Wembley, HA9 6ER

    Decided 3 Oct 2025
  • 25/0573/TELN Decided

    Street Record, High Road, Wembley

    Telecommunication notification for installation of 1 no. Omni Antenna at a height of 6 meters and 1 no. Omni Antenna at a height of 5.5 meters; Ancillary development thereto to Lamppost located at Lamppost Column ID: L16658-152 - Opposite 370-386 High Road, Wembley HA9 7DU, NGR E: 518670 N: 185261 (Notification under The Electronic Communications Code (Conditions and Restrictions) Regulations 2003 (As Amended) to Utilise Permitted Development Rights)

    Decided 9 Sep 2025
  • 24/2808 Refused

    Street Record, High Road, Wembley

    Installation of a multifunction hub unit featuring an integral advertisement display and defibrillator on pavement adjacent to 420-422 High Road, Wembley, HA9 6AH

    Decided 27 Nov 2024 Full applications
  • 24/2211 Refused

    Street Record, High Road, Wembley

    Installation of "Pulse Smart Hub" with integrated digital screens to pavement outside 390 High Road.

    Decided 10 Oct 2024 Full applications
  • 24/2212 Refused

    Street Record, High Road, Wembley

    Installation of "Pulse Smart Hub" with integrated digital screens with 2x (back-to-back) digital LED displays

    Decided 2 Oct 2024 Advertising

Timeline

Dates from the published record

  1. 3 Oct 2024

    Received by Brent

  2. 27 Nov 2024

    Decision issued: Permission Refused

  3. 10 Sep 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

JCDecaux UK Ltd Agent, registered in Middlesex

Active · incorporated 1982 · Middlesex

264 applications on PlanIndex · across 28 councils · 64% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

16 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

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What happens at appeal

This application is at appeal, which passes the decision from Brent to the planning inspectorate, and the outcome will replace the council's decision. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

In Brent

  • 26/1009 Granted

    506 High Road, Wembley, HA9 7BP

    Installation of 2x static internally illuminated ATM surrounds to the ATM machines to the side and front elevations of the bank

    Received 23 Apr, published by the council 25 Jul 2026 Advertising
  • 26/1046 Refused

    First Floor, 397 High Road, Wembley, HA9 6AA

    Erection of 2x internally illuminated fascia signs to front elevation of first-floor church

    Received 24 Apr, published by the council 25 Jul 2026 Advertising
  • 26/0796 Granted

    8-9 Neeld Parade, Wembley Hill Road, Wembley, HA9 6QU

    Advertisement consent for proposed installation of 1x internally illuminated fascia sign and 1x internally illuminated projecting sign to shopfront

    Received 27 Mar, published by the council 25 Jul 2026 Advertising
  • 26/0704 Granted

    473 High Road, London, NW10 2JH

    Advertisement consent for installation of 1x internally illuminated double faced totem sign, 3x internally illuminated fascia signs and 2x non illuminated vinyl signs

    Received 19 Mar, published by the council 25 Jul 2026 Advertising
  • 26/0272 Granted

    20 Wembley Park Boulevard, Wembley, HA9 0HP

    Installation of 1x static internally illuminated fascia sign and 1x static internally illuminated projecting sign to the shopfront.

    Received 4 Feb, published by the council 10 Aug 2026 Advertising