Planning application
52 Westbourne Grove London W2 5SH
Relates to 25/07649/FULL
Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.
Proposal
Display of internally illuminated fascia and hanging signs measuring 0.22m x 1.65m and 0.70m x 0.70m; and retractable fabric awning measuring 5.00m x 0.80m. (Linked with 25/07649/FULL)
As published by the council, reference 25/07650/ADV
Application record
- Reference
- 25/07650/ADV
- Type
- Advert Application (ADV)
- Status
- Decided
- Decision
- Refused As published: Application Refused
- Received
- 22 Oct 2025
- Validated
- 29 Oct 2025
- Decided
- 18 Feb 2026
- Ward
- Bayswater
- Decision by
- Delegated Decision
- Postcode
- W2 5SH
Site history
Applications at this address on the Westminster register
This site has had 3 applications since 2025: 0 approved, 2 refused.
-
26/02780/ADV Awaiting decision
52 Westbourne Grove London W2 5SH
Display of a non-illuminated awning measuring 0.8m x 6m; a non-illuminated projecting sign measuring 0.7m x 0.7m; and an internally illuminated fascia sign measuring 0.3m x 2.25m. Blade Signage: Existing blade sign frame to be re-sprayed in brass effect (RAL 1036 Pearl Gold) dark green acrylic side faces wiith flash white 'Stefania Ristorante Italiano' lettering internall illuminated, Awning: Retractable fabric awning in dark green, fixed within the exisitng shopfront framework with brass-effect lettering.
-
25/07649/FULL Refused
52 Westbourne Grove London W2 5SH
Installation of replacement of shopfront. (Linked with 25/07650/ADV)
Timeline
Dates from the published record
-
22 Oct 2025
Received by Westminster
-
29 Oct 2025
Validated
Checked as complete and ready for consideration.
-
18 Feb 2026
Decision issued: Application Refused
-
21 Jul 2026
Added to PlanIndex
Related applications
Cases linked to this one on the register
-
25/07649/FULL Refused
52 Westbourne Grove London W2 5SH
Installation of replacement of shopfront. (Linked with 25/07650/ADV)
1 later application on the register refers to this one:
-
25/07649/FULL Refused
52 Westbourne Grove London W2 5SH
Installation of replacement of shopfront. (Linked with 25/07650/ADV)
Who's behind it
Company information only, from the register and Companies House
4 DESIGN STUDIO LTD Agent, a design practice registered in London
Active · incorporated 2024 · London
3 applications on PlanIndex
Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.
See their track recordDocuments
Plans, drawings, consultee responses and the officer's report
9 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Watch members (£5 a month) open the document list from here.
Open the documentsWhat this refusal means
Westminster refused this application for the reasons on the decision notice; only the applicant can appeal, and refused schemes often return in revised form. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
52 Westbourne Grove London W2 5SH
82% historically approved · decision due ~30 Jul
Display of a non-illuminated awning measuring 0.8m x 6m; a non-illuminated projecting sign measuring 0.7m x 0.7m; and an internally illuminated fascia sign measuring 0.3m x 2.25m. Blade Signage: Existing blade sign frame to be re-sprayed in brass effect (RAL 1036 Pearl Gold) dark green acrylic side faces wiith flash white 'Stefania Ristorante Italiano' lettering internall illuminated, Awning: Retractable fabric awning in dark green, fixed within the exisitng shopfront framework with brass-effect lettering.
Awaiting decision Advertising Windows or glazing 8 docs -
52 Westbourne Grove London W2 5SH
Installation of replacement of shopfront. (Linked with 25/07650/ADV)
Refused Full applications Windows or glazing 17 docs -
56 Westbourne Grove London W2 5SH
Details of Hard and soft landscaping scheme pursuant to condition 11 of planning permission dated 27th June 2022 (RN: 20/07997/FULL).
Granted Full applications 10 docs -
56 Westbourne Grove London W2 5SH
82% historically approved · decision due ~21 Oct
Display of non illuminated fascia sign measuring 0.30m x 0.90m; vinyl on the window; a gold sun logo and hours of operation on the door; and a retractable awning with lettering.
Awaiting decision Advertising Windows or glazing -
60 - 62 Westbourne Grove London W2 5RU
Installation of replacement shopfront including front louvers, and replacement of external condenser units.
Granted Full applications Windows or glazing 30 docs -
60 - 62 Westbourne Grove London W2 5RU
82% historically approved · decision due ~24 Jun
Display of three non-illuminated fascia signs, two measuring 0.2m x 1.95m and one measuring 0.099m x 2.751m; and two internally illuminated fascia signs measuring 0.35m x 0.63m.
Awaiting decision Advertising 16 docs
Other advertisement consent applications
In Westminster
-
26/07356/ADV Awaiting decision
Basement And Ground Floor 11 Wardour Street London W1D 6PG
Display of externally illuminated other sign measuring 0.95m X 0.35m, 0.3m X 0.1m, 0.3m X 0.1m, non illuminated other sign 0.15m X 0.15m, 0.5m X 1m, externally illuminated projecting sign 0.5m X 0.5m and non illuminated awning 3.35m X 0.7m
-
26/07357/ADV Awaiting decision
53 New Bond Street London W1S 1DG
Display of externally illuminated attached to first floor of the site hoarding, and installation of illuminated stars for a temporary Christmas period measuring 4.8m X 5.5m
-
26/07304/ADV Awaiting decision
Basement To First Floor 13 - 14 Thayer Street London W1U 3JR
Display of two non-illuminated projecting sign o both sides of the front façade each measuring 0.40m x 0.60m, a non-illuminated lettering to entrance measuring 0.10m x 0.55m, non-illuminated menu board measuring 0.39m x 0.60m and non-illuminated sign on a retractable awning measuring 0.12m high x 1.50m. (Linked with 26/07303/FULL)
-
26/07318/ADV Awaiting decision
110 - 116 Wigmore Street London W1U 3RU
Display of two internally illuminated double-sided digital advertisement panels, measuring 2.1 m × 1.34 m, incorporated into a bus shelter and displaying static and rotating images on pavement Outside 110 Wigmore Street.
-
26/07273/ADV Awaiting decision
The Salisbury Public House 90 St Martin's Lane London WC2N 4AP
Display of three externally illuminated fascia sings each measuring 2m x 0.178m; a building number measuring 0.50m x 0.17m; two externally illuminated projecting signs each measuring 1.35m x 0.5m; two plaque each measuring 0.25m x 0.25m; two internally illuminated menu boxes each measuring 0.29m x 0.42m; an internally illuminated history board measuring 2.42m x 1.12m; seven slimline floodlights each measuring 0.187m x 0.28m; and a non-illuminated CCTV sign measuring 0.21m x 0.281m. (Linked with 26/07274/LBC)