Planning application
51 Westbourne Grove London W2 4UA
Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.
Proposal
Display of one internally illuminated fascia sign measuring 0.32m x 3.195m and one internally illuminated projecting sign measuring 0.6m x 0.6m.
As published by the council, reference 25/07532/ADV
Application record
- Reference
- 25/07532/ADV
- Type
- Advert Application (ADV)
- Status
- Decided
- Decision
- Application Refused
- Received
- 17 Oct 2025
- Validated
- 17 Oct 2025
- Decided
- 29 Oct 2025
- Ward
- Bayswater
- Decision by
- Delegated Decision
- Postcode
- W2 4UA
Site history
Applications at this address on the Westminster register
This site has had 4 applications since 2025: 0 approved, 1 refused.
-
26/04315/NMA Decided
51 Westbourne Grove London W2 4UA
Amendments to planning permission dated 16 June 2026 (RN: 25/09217/FULL) for the: Use of ground floor unit as retail Class E (a). Namely, to relocation of cycle parking spaces internally within retail unit.
-
25/09217/FULL Awaiting decision
51 Westbourne Grove London W2 4UA
Change of use from Sui Generis A1/A3 to Class E
-
25/08302/ADV Awaiting decision
51 Westbourne Grove London W2 4UA
Display of one internally illuminated fascia sign measuring 0.32m x 3.195m and one externally illuminated projecting sign measuring 0.6m x 0.6m.
Timeline
Dates from the published record
-
17 Oct 2025
Received by Westminster
-
29 Oct 2025
Decision issued: Application Refused
-
21 Jul 2026
Added to PlanIndex
Documents
Plans, drawings, consultee responses and the officer's report
8 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Trade members open them from here.
Open the documentsWhat this refusal means
Westminster refused this application for the reasons on the decision notice; only the applicant can appeal, and refused schemes often return in revised form. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 500 metres
-
51 Westbourne Grove London W2 4UA
84% historically approved · decision due ~8 Jan
Display of one internally illuminated fascia sign measuring 0.32m x 3.195m and one externally illuminated projecting sign measuring 0.6m x 0.6m.
Awaiting decision Advertising 7 docs -
51 Westbourne Grove London W2 4UA
87% historically approved · decision due ~13 Feb
Change of use from Sui Generis A1/A3 to Class E
Awaiting decision Full applications 15 docs -
Flat 7 55 Kensington Gardens Square London W2 4BA
90% historically approved · decision due ~29 Dec
Replacement and/or re-glazing of 3no rear windows, and minor interior alterations including restoration of cornices. (Linked with 25/07415/FULL)
Awaiting decision Heritage and listed buildings Windows or glazing 5 docs -
Flat 7 55 Kensington Gardens Square London W2 4BA
87% historically approved · decision due ~29 Dec
Replacement and/or re-glazing of 3no rear windows. (Linked with 25/07416/LBC)
Awaiting decision Full applications Windows or glazing 15 docs -
Basement And Ground Floor 34 Westbourne Grove London W2 5SH
Display of 1 fascia sign and 1 projecting sign measuring 1.1m x 3.4m and 0.3m x 0.6m
Granted Advertising 11 docs -
36 - 38 Westbourne Grove London W2 5SH
87% historically approved · decision due ~6 Aug
Installation of an automatic retractable awning to the front elevation.
Awaiting decision Full applications 6 docs
Other advertisement consent applications
In Westminster
-
26/06296/ADV Awaiting decision
15 Warwick Way London SW1V 1QT
Display of Individual soft halo externally illuminated individual brass letters on fascia. Display of externally illuminated hanging sign measuring 40mm x 40mm, including Gilded vinyl decal.
-
26/06070/ADV Granted
36 Shepherd Market London W1J 7QR
Display of non-illuminated screen-printed signage to the fabric and valance of retractable canvas awning.
-
26/06184/ADV Awaiting decision
Royal Horseguards Hotel 2 Whitehall Court London SW1A 2EL
Display of two non-illuminated hotel-branded flags measuring 2m X 0.1m mounted on two angled wall-mounted flagpoles on the northern elevation. [Linked to 26/05884/LBC].
-
26/06217/ADV Awaiting decision
208 Regent Street London W1B 5BD
Display of non illuminared fascia sign measuring 0.702m X 0.25m, 0.845m X 0.3m, externally illuminated hanging sign 0.65m X 0.65m, 0.1m X 1.8m, non illuminated other sign 0.2m X 0.29m, 0.4m X 0.2m, 0.4m X 0.2m
-
26/06208/ADV Awaiting decision
27 Duke Street London W1U 1LE
Display of internally illuminated temporary of five cross street Christmas decorations measuring 15m X 3m supported by catenary wires through Duke Street using the exiting eye bolts.