197 Piccadilly London W1J 9LL

1. 4 Jul 2022

   Received by Westminster

2. 10 Aug 2022

   Validated

   Checked as complete and ready for consideration.

3. 17 Aug 2022

   Decision issued: Application Permitted

4. 20 Aug 2026

   Added to PlanIndex

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

• 33 Jermyn Street London SW1Y 6DN

  26/04765/NMA Submitted 16 Jul 2026 23m away

  92% historically approved · decision due ~10 Sep

  Amendments to planning permission dated 27 June 2024 (24/02610/FULL) for: Installation of new plant at roof level and creation of new roof terraces, refurbishment works to existing terraces, extension into lightwell, installation of new entrance on Jermyn Street and new doors on Church Place namely; to remove existing decorative mesh louvres to two openings on the seventh floor south façade and replace them with new windows to match the existing adjacent windows.

  Decided Amendments Extension Roofing +1

• St James's Church 197 Piccadilly London W1J 9ET

  26/05195/FULL Submitted 31 Jul 2026 30m away

  87% historically approved · decision due ~25 Sep

  Replacement of C20th steel-framed and fibreglass-clad church spire with new structure and traditionally detailed leadwork.

  Awaiting decision Full applications

• St James's Church 197 Piccadilly London W1J 9ET

  25/08701/TCA Submitted 28 Nov 2025 38m away

  x Mulberry (T9) - prune away from the building to get 1m clearance. 1 x Lime (T12) - raise crown to 5m. 1 x Magnolia (T13) - prune away from the building to get 1m clearance. 1 x Bay (T10) - trim to make a compact tight shape (maximum .5m reduction). 1 x Crab apple (T15) - reduce height by 1.5m and shape it accordingly. 2 x Yew (T16 & T17) - prune away from the building to get 1m clearance. Reduce longest branches outlying the crown by 1m to create a more compact form.

  Granted Trees 22 docs

• St James's Church 197 Piccadilly London W1J 9ET

  25/09387/TPO Submitted 28 Nov 2025 38m away

  7 x London planes (T1, T3, T4, T5, T6, T7, T8): crown reduce to previous, most recent reduction points.

  Granted Trees 22 docs

• 3 Ormond Yard London SW1Y 6JT

  20/07962/ADFULL Submitted 14 Dec 2020 40m away

  Details of the colours and finishes of the roof and walls of the extension; section profiles of frames and transoms of the new doors, as well as their colour and finish; the treatment of the verge of the extension, including its material, colour and finish; pursuant to condition 3 of planning permission granted at appeal dated 26 October 2020 (RN: 19/00825/HASREF).

  Granted Full applications Extension 8 docs

• 190 - 196 Piccadilly London SW1Y 6DS

  26/03185/FULL Submitted 14 May 2026 41m away

  87% historically approved · decision due ~9 Jul

  Variation of condition 9 of planning permission dated 11 November 2014 (RN: 14/06743/FULL) for the use of part basement and part ground floor as Class A3 restaurant. Installation of new shopfronts and associated internal and external alterations including replacement roof top plant, alterations to rear elevations fronting St James's Churchyard and new extraction ducts within rear lightwell; NAMELY, to extend the hours of use to 0730am to 0200 on Monday to Saturday and 0730 to 0100 on Sundays.

  Awaiting decision Full applications Roofing 5 docs

• 26/05953/ADV Awaiting decision

  Public House 40 Porchester Road London W2 6ES

  Retention of one non-illuminated printed advertisement measuring 2.74m x 2.06m on the ground floor glazing.

  1 Sep 2026 Advertising
• 26/05958/ADV Awaiting decision

  Basement And Ground Floor 50 New Bond Street London W1S 1BJ

  Display of internally illuminated fascia sign measuring 0.50m x 2.00; non illuminated hanging sign measuring 0.50m x 0.50m; and temporary vinyl on the glazing during construction.

  1 Sep 2026 Advertising
• 26/05912/ADV Awaiting decision

  Noel Coward Theatre 85 - 89 St Martin's Lane London WC2N 4AU

  Display of internally illuminated fascia sign measuring 0.41m x 5.74m. (Linked with 26/05916/LBC).

  28 Aug 2026 Advertising
• 26/05898/ADV Awaiting decision

  66 - 68 Brewer Street London W1F 9TP

  Display of internally illuminated wall mounted projection sign measuring 0.5m x 0.225m, including display of non-illuminated, printed logo onto canopy fabric.

  28 Aug 2026 Advertising
• 26/05873/ADV Awaiting decision

  Site At Horse Shoe Yard, White Lion Yard And Lancashire Court London W1S 1EY

  Display of two internally illuminated fascia signs measuring 0.2m x 0.687m, 0.34m x 0.34m, one internally illuminated projecting sign measuring 0.5m x 0.5m and non illuminated window signs measuring 0.1m x 0.35m on the Brook Street elevation. Linked with 26/05865/LBC

  27 Aug 2026 Advertising