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Planning application

1 Main Street Denton NN7 1DQ

Refused West Northamptonshire 2025/5079/ADV Advertisement Consent

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Retrospective Advertisement consent for illuminated signaged consisting of 2No. main signs and 1No. hanging sign.

As published by the council, reference 2025/5079/ADV

Application record

Reference
2025/5079/ADV
Type
Advertisement Consent
Status
10 - Refusal
Decision
Refusal
Received
26 Nov 2025
Validated
4 Feb 2026
Decided
14 May 2026
Ward
Cogenhoe and The Houghtons Ward
Parish
Denton
Decision by
Delegated
Postcode
NN7 1DQ

Timeline

Dates from the published record

  1. 26 Nov 2025

    Received by West Northamptonshire

  2. 4 Feb 2026

    Validated

    Checked as complete and ready for consideration.

  3. 14 May 2026

    Decision issued: Refusal

  4. 10 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

15 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

Open the documents

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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In West Northamptonshire

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