Planning application
Iceland 125-127 The Parade High Street Watford WD17 1NA
Permission granted. Work must normally begin within three years of the decision or the permission lapses.
Proposal
Consent to display advertisement to provide signage and wayfinding for building users. Projection or hanging sign illuminated internally, fascia signs and totem sign.
As published by the council, reference 26/00246/ADV
Application record
- Reference
- 26/00246/ADV
- Type
- Advert Application
- Status
- Approved
- Decision
- Advertisement Consent
- Received
- 23 Mar 2026
- Validated
- 23 Mar 2026
- Decided
- 18 May 2026
- Ward
- Central
- Decision by
- Delegated Decision
- Postcode
- WD17 1NA
Timeline
Dates from the published record
-
23 Mar 2026
Received by Watford
-
18 May 2026
Decision issued: Advertisement Consent
-
9 Aug 2026
Added to PlanIndex
Documents
Plans, drawings, consultee responses and the officer's report
17 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Trade members open them from here.
Open the documentsWhat this grant of permission means
Watford granted permission on 18 May 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 500 metres
-
Iceland 125 The Parade High Street Watford WD17 1NA
Proposed replacement and upgrade of the existing ground floor shop frontages, together with new advertisements and associated works.
Decided Full applications 17 docs -
125-127 The Parade High Street Watford WD17 1NA
Consent to display 1x illuminated entrance fascia above entrance. 1x illuminated hanging sign to right hand side of entrance on canopy.
Granted Advertising 7 docs -
125-127 The Parade High Street Watford WD17 1NA
Application for advertisement consent to display 6 x non-illuminated signage on the shopfront windows
Granted Advertising Windows or glazing 6 docs -
127 The Parade High Street Watford WD17 1NA
Change of Use from Nightclub (Sui Generis) to Gym (Use Class E(d)
Decided Full applications 13 docs -
135 The Parade High Street Watford WD17 1NA
Erection of proposed 2 storey caretaker's accommodation to rear
Refused Full applications 12 docs -
127 The Parade High Street Watford WD17 1NA
64% historically approved · decision due ~3 Sep
Details submitted for Condition 4. (noise management plan).5. (plant equipment) and 6. (refuse and recycling) pursuant to planning permission 26/00059/FUL
Awaiting decision Conditions 5 docs
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26/00440/ADV Granted
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-
26/00686/ADV Awaiting decision
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`26/00524/ADV Granted
Unit 1 Riverwell Square Shrodells Road Watford Hertfordshire WD18 0HA
Consent to display three illuminated fascia signs and one illuminated projecting sign
-
26/00524/ADV Granted
Unit 1 Riverwell Square Shrodells Road Watford Hertfordshire WD18 0HA
Consent to display three illuminated fascia signs and one illuminated projecting sign
-
26/00655/ADV Awaiting decision
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Consent to display internally non-illuminated 5x Vinyls, 1x Pain Frosting signs