Planning application
Iceland 125-127 The Parade High Street Watford WD17 1NA
Permission granted. Work must normally begin within three years of the decision or the permission lapses.
Proposal
Consent to display advertisement to provide signage and wayfinding for building users. Projection or hanging sign illuminated internally, fascia signs and totem sign.
As published by the council, reference 26/00246/ADV
Application record
- Reference
- 26/00246/ADV
- Type
- Advert Application
- Status
- Approved
- Decision
- Granted As published: Advertisement Consent
- Received
- 23 Mar 2026
- Validated
- 23 Mar 2026
- Decided
- 18 May 2026
- Ward
- Central
- Decision by
- Delegated Decision
- Postcode
- WD17 1NA
Timeline
Dates from the published record
-
23 Mar 2026
Received by Watford
-
18 May 2026
Decision issued: Advertisement Consent
-
9 Aug 2026
Added to PlanIndex
Documents
Plans, drawings, consultee responses and the officer's report
17 documents on file for this application
A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.
Watch members (£5 a month) open the document list from here.
Open the documentsWhat this grant of permission means
Watford granted permission on 18 May 2026, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.
About advertisement consent applications
Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.
Nearby applications
Within 0.3 miles
-
Iceland 125 The Parade High Street Watford WD17 1NA
Proposed replacement and upgrade of the existing ground floor shop frontages, together with new advertisements and associated works.
Granted Full applications 17 docs -
125-127 The Parade High Street Watford WD17 1NA
Consent to display 1x illuminated entrance fascia above entrance. 1x illuminated hanging sign to right hand side of entrance on canopy.
Granted Advertising 7 docs -
125-127 The Parade High Street Watford WD17 1NA
Application for advertisement consent to display 6 x non-illuminated signage on the shopfront windows
Granted Advertising Windows or glazing 6 docs -
125-133 The Parade High Street Watford WD17 1NA
Proposed redevelopment of the site to provide 147 residential dwellings (Class C3) and retail/commercial use with associated car parking, cycle parking, and landscaping.
Refused Full applications 511 docsMajor scheme -
127 The Parade High Street Watford WD17 1NA
Change of Use from Nightclub (Sui Generis) to Gym (Use Class E(d)
Granted Full applications 13 docs -
135 The Parade High Street Watford WD17 1NA
Erection of proposed 2 storey caretaker's accommodation to rear
Refused Full applications 12 docs
Other advertisement consent applications
In Watford
-
26/00629/ADV Refused
O'Neills Station Road Watford WD17 1ET
Consent to display new signage and lights station road elevation, to train station and to car park. Comprising of internally illuminated signs, O'Neill's built up letter, cabochon lightbulb lighting, up and down lighters to replace all existing lanterns, flood lights, high tac arlon vinyl, push through sign, oversized sign written roundle, digitally printed images and digital media screen signs.
-
26/00655/ADV Granted
226 - 228 St Albans Road Watford WD24 4AU
Consent to display internally non-illuminated 5x Vinyls, 1x Pane Frosting signs
-
26/00753/ADV Awaiting decision
118 High Street Watford WD17 2BJ
Consent to display 1 no. internally illuminated fascia sign and 1 no. internally illuminated projecting sign.
-
26/00583/ADV Granted
Outside Woodside Leisure Centre Horseshoe Lane Watford WD25 7HH
Consent to display x2 non illuminated full colour 800 x 1500mm banners to existing street light. Advertising is for a recently completed padel club on the former grounds of the Owls Bowl Club.
-
26/00722/ADV Awaiting decision
Screwfix 10 Imperial Park Imperial Way Watford WD24 4PP
Consent to display two illuminated fascia signs - one internally, one externally