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Planning application

UNIT 3, WALSALL ROAD, WALSALL, WS5 4QL

Granted Walsall 24/1441 Advertisement Consent

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Advertisement consent for one internally illuminated flagpole sign measuring 3.30m(h)x 2.10m(w)x 0.312m(d) at a height of 2.62m from ground level. Two internally illuminated fascia signs measuring 2.50m(h)x 2.50m(w)x 0.57m(d) at a height of 4.00m from ground level. One internally illuminated column mounted poster display unit measuring 1.70m(h)x 1.17m(w)x 0.07m(d). One externally illuminated wall mounted billboard measuring 1.64m(h)x 3.245m(w)x 0.075m(d) at a height of 2.06m from ground level. Two externally illuminated wall mounted billboards measuring 3.25m(h)x 6.30m(w)x 0.075m(d) at a height of 1.15m from ground level.

As published by the council, reference 24/1441

Application record

Reference
24/1441
Type
Advertisement Consent
Status
Permitted
Decision
Advertisement Consent: Approve for 5 Years
Received
6 Nov 2024
Decided
20 Dec 2024
Ward
Palfrey (pre May 2026 ward change)
Postcode
WS5 4QL

Timeline

Dates from the published record

  1. 6 Nov 2024

    Received by Walsall

  2. 20 Dec 2024

    Decision issued: Advertisement Consent: Approve for 5 Years

  3. 25 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

7 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

Open the documents

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

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