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Planning application

PA/25/01850/NC

First and Secod Floor, 277 Whitechapel Road, London, E1 1BY

Refused Tower Hamlets Advertisement Consent

Proposal

Proposed x3 illuminated Fascia Sign and x1 illuminated Projected Hanging Sign

As published by the council, reference PA/25/01850/NC

Timeline

Dates from the published record

  1. 10 Nov 2025

    Received by Tower Hamlets

  2. 5 Jan 2026

    Decision issued: Refuse

  3. 25 Jul 2026

    Added to PlanIndex

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • PA/26/00812/S Awaiting decision

    Pavement in front of 197 to 337 Whitechapel Road, Whitechapel Road, London, E1

    Application for non-material amendment of Planning permission Ref: PA/24/01403, Dated 07/02/2025 Non Material Amendment(s) Sought: Removal of Bulkhead: The overhead bulkhead as been omitted in favour of demountable components. A fall to the roof tarp will be formed through the installation of a 'pitch former' fixed to the top bars.

    7 May 2026 11m away Amendments
  • PA/25/01699/NC Awaiting decision

    293 -297 Whitechapel Road, London, E1 1BY

    Change of use from Class E to mixed use Class E/Sui Generis (Hot food takeaway), including internal and external works to establish a single unit.

    13 Oct 2025 41m away Full applications
  • PA/26/00590/S Awaiting decision

    Edward VII Memorial drinking fountain located on edge of the pavement in front of 259 Whitechapel Rd, London E1 1DB

    Submission of details pursuant to condition no.3 (Method Statement ) of Listed Building Consent ref: PA/25/00455, dated 15/05/2025

    30 Mar 2026 61m away Conditions
  • PA/25/02055/NC Granted

    Bus Shelter, Pavement Outside 160 London Borough of Tower Hamlets Town Hall, Whitechapel Road, London, E1 1BJ

    Internal illuminated sequential advertisement capable of static and dynamic content display with automatic rotation of images.

    27 Nov 2025 84m away Advertising
  • PA/26/00408/NC Refused

    Bus Shelter, Pavement Outside 160 London Borough of Tower Hamlets Town Hall, Whitechapel Road, London, E1

    Display of a double sided internally illuminated LCD screen to display content with subtle animation and automatic rotation of images at the existing bus shelter, freestanding.

    26 Mar 2026 84m away Advertising
  • PA/25/01485/NC Awaiting decision

    Tower Hamlets Town Hall, 160 Whitechapel Road, London, E1 1BJ

    T1 (Large London Plane Tree) reduce by 2.0MTRS and T2, T3, T4 T5, T6, T7 & T8 ( x7 Small London Plane Trees) to reduce by 0.5/1.0MTRS

    22 Aug 2025 86m away Trees

In Tower Hamlets

  • PA/26/00375/NC Granted

    397-399 Westferry Road, London, E14 3AE

    Proposed x2 illuminated fascia signages and x2 non illuminated signs

    11 Mar 2026 Advertising
  • PA/26/00664/NC Granted

    Aberfeldy Estate, Phase A, Land to the north of East India Dock Road (A13), east of the Blackwall Tunnel Northern Approach Road (A12) and to the south west of Abbott Road.

    Proposed temporary display of non-illuminated advertisements on construction hoarding to Plots I and F of the Aberfeldy Estate Regeneration project

    24 Jun 2026 Advertising
  • PA/26/01208/NC Awaiting decision

    Natwest Bank, 250 Bishopsgate, London, EC2M 4AA

    8 x signs including (2 x illuminated and 6 x non illuminated signs).

    23 Jul 2026 Advertising
  • PA/26/01126/NC Awaiting decision

    12 Park Drive, LONDON, E14 9ZW

    x1 illuminated fascia sign, x2 illuminated projected hanging signs, x2 illuminated signs to planter structures, x1 vinyl mural sign to external wall, new branding to the planters and canvas covering to parasols

    23 Jul 2026 Advertising
  • PA/26/00724/NC Granted

    Unit E, 12 Hertsmere Road, London, E14 4AE

    Proposed 1x 'arch' style bracket mounted internally illuminated lettering fascia sign.

    23 Apr 2026 Advertising