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Planning application

Advertising Hoarding 188 Beatrice Street Gorse Hill Swindon

Granted Swindon S/ADV/21/1071 Advertisement Consent

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Replacement of 2no. 48-sheet advertisement displays with an illuminated 48-sheet digital advertisement display - revision to previous consent S/ADV/21/0362.

As published by the council, reference S/ADV/21/1071

Application record

Reference
S/ADV/21/1071
Type
Advertisement Consent
Status
Application Granted
Decision
Granted Permission
Received
18 Jun 2021
Validated
18 Jun 2021
Decided
3 Sep 2021
Ward
Gorse Hill & Pinehurst
Parish
Central Swindon North Parish Council
Decision by
Delegated Decision

Timeline

Dates from the published record

  1. 18 Jun 2021

    Received by Swindon

  2. 3 Sep 2021

    Decision issued: Granted Permission

  3. 26 Aug 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Agent on file, a design practice registered in Cheltenham

27 applications on PlanIndex · across 17 councils · 35% granted

Trade members see who it is, their full track record, and every application they have filed.

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Documents

Plans, drawings, consultee responses and the officer's report

12 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

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What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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