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Planning application

24/00734/ADV

70 Ryhope Street South Sunderland SR2 0AB

Refused Sunderland Advert Application

Proposal

Installation of a digital advertising hoarding to display static advertisements on rotation.

As published by the council, reference 24/00734/ADV

Timeline

Dates from the published record

  1. 16 Apr 2024

    Received by Sunderland

  2. 11 Jun 2024

    Decision issued: Refuse

  3. 21 Jul 2026

    Added to PlanIndex

What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

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  • 24/00788/DIS Refused

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  • 19/01888/DIS Decided

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In Sunderland

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    6 Mar 2026 Advertising
  • 26/01209/ADV Granted

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    2 Jun 2026 Advertising
  • 26/01569/ADV Awaiting decision

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    Installation of 1no. fascia and 1no. projecting signs

    16 Jul 2026 Advertising
  • 26/01428/ADV Awaiting decision

    Land At Chapelgarth South Of Weymouth Road Sunderland

    Installation of 1no. tall monolith advertisement, 1no. small monolith advert and 2no. free standing signs.

    30 Jun 2026 Advertising
  • 26/01393/ADV Awaiting decision

    The Co-operative Bank 5 Fawcett Street Sunderland SR1 1RF

    Installation of 1no. powder-coated aluminium fascia sign with push-through LED illuminated acrylic lettering and 1no. digital display screen.

    25 Jun 2026 Advertising