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Planning application

26/00450/AD

Maxwell Road Stevenage Herts SG1 2EW

Awaiting decision Stevenage App. for Advertisement Consent

Proposal

Installation of 2no. internally illuminated canopy, 1no. internally illuminated flagpole sign, 1no. internally illuminated column mounted poster display unit, 1no. small, illuminated wall mounted billboard with aluminium frame and LED lighting, 3no. large, illuminated wall mounted billboards with aluminium frame and LED lighting, 2no. double sided site entrance direction signs with stainless steel frame and LED spotlight, 1no. double-sided free-standing sign with aluminium frame and LED lighting, and 1no. free standing sign with aluminium frame and LED lighting.

As published by the council, reference 26/00450/AD

Timeline

Dates from the published record

  1. 11 Jun 2026

    Received by Stevenage

  2. 24 Jul 2026

    Added to PlanIndex

  3. Decision

    Awaiting decision

    The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

What happens while it is decided

The process from here

This application is with Stevenage for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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