Harpenden House Hotel 18 Southdown Road Harpenden Hertfordshire Al5 1Pe

1. 9 Oct 2016

   Received by St Albans

2. 12 Oct 2016

   Validated

   Checked as complete and ready for consideration.

3. 7 Dec 2016

   Decision issued: AC4 Advert Refusal

4. 9 Aug 2026

   Added to PlanIndex

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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