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Planning application

23/00158/ADV

382 - 384 London Road Westcliff-on-sea Essex SS0 7HZ

Granted Southend-on-Sea Advertisement Application

Proposal

Install 2no. internally illuminated fascia signs and 1no. internally illuminated projecting sign to front

As published by the council, reference 23/00158/ADV

Timeline

Dates from the published record

  1. 30 Jan 2023

    Received by Southend-on-Sea

  2. 9 Mar 2023

    Decision issued: Grant Advertisement Consent

  3. 23 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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In Southend-on-Sea

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    Install one non-illuminated painted fascia sign to front elevation

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  • 26/00734/ADV Granted

    27 High Street Southend-on-sea Essex SS1 1JD

    Install two internally illuminated fascia signs and one internally illuminated double sided projecting sign

    29 May 2026 Advertising
  • 26/00577/ADV Granted

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    Install internally illuminated building letters, fascia signage and freestanding totem, together with non-illuminated car park, directional, information and window signage across the site

    28 Apr 2026 Advertising