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Planning application

Unit 1 and 2 The Old Dairy Business Centre 77 - 107 Empress Road Southampton SO14 0YT

Decided Southampton 26/00694/ADV Advertising

Decided. The decision notice on the council portal carries the outcome in full, including any conditions.

Proposal

Installation of 2 x non-illuminated and 2x internally illuminated fascia signs.

As published by the council, reference 26/00694/ADV

Application record

Reference
26/00694/ADV
Category
Advertising
Status
Approved
Validated
15 Jun 2026
Postcode
SO14 0YT

Timeline

Dates from the published record

  1. 15 Jun 2026

    Validated

    Checked as complete and ready for consideration.

  2. 25 Jul 2026

    Added to PlanIndex

  3. 8 Aug 2026

    Status changed to Approved

    Previously Awaiting decision.

After the decision

Southampton has decided this application; the outcome above is the register's own wording and the decision notice on the council portal carries the detail. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 500 metres

  • 77 - 107 Empress Road Southampton SO14 0YT

    21/01723/FUL Submitted 19 Nov 2021 21m away

    Redevelopment of the site. Erection of 2 Blocks Comprising 7 Commercial Units seeking flexible uses (Use Classes B2, B8, E(g)(ii), E(g)(iii) Trade Counter) with Associated Landscaping, Parking and Access, following demolition of existing dairy

    Granted Full applications Demolition 33 docs
  • Telecommunications Equipment adjacent 129-155 Empress Road Southampton

    21/01551/TCC Submitted 15 Oct 2021 70m away

    Installation of telecommunications equipment including 20m high monopole, equipment cabinets and ancillary works to facilitate 5G network

    Granted Telecoms 10 docs
  • Imperial Park Empress Road Southampton SO14 0JW

    23/00650/FUL Submitted 21 Dec 2023 72m away

    Change of use of land to mixed use comprising importing, treating, storing aggregates and materials, concrete batching, HGV parking, with associated siting of containers for site welfare/offices and storage and erection of concrete bay walls.

    Granted Full applications 16 docs
  • Unit 3 Imperial Park Empress Road Southampton SO14 0JW

    25/01086/FUL Submitted 21 Aug 2025 72m away

    Change of use Class E (Commercial, Business and Service) to Leisure Venue (Sui Generis) for Battle of Britain Dodgems venue with removal of front staircase and new door to rear elevation and associated amenities (departure).

    Granted Full applications 6 docs
  • Unit 3 Imperial Park Empress Road Southampton SO14 0JW

    26/00459/ADV Submitted 21 Apr 2026 72m away

    Installation of 2 x non illuminated vinyl signs

    Granted Advertising 5 docs
  • The Blue Box 104-108 Bevois Valley Road Southampton SO14 0JZ

    21/00746/ADV Submitted 13 May 2021 103m away

    Installation of 1x internally illuminated fascia sign

    Granted Advertising 5 docs

In Southampton

  • 26/00922/ADV Granted

    61 Above Bar Street Southampton SO14 7DZ

    Installation of internally illuminated fascia sign and digital screen

    15 Sep 2026 Advertising
  • 25/01543/ADV Granted

    94 - 96 Shirley High Street Southampton SO16 4FB

    Installation of 1 x internally illuminated sign (retrospective) (amended after validation to add retrospective)

    20 Apr 2026 Advertising
  • 26/00814/ADV Granted

    Polestar Snows House Second Avenue Milbrook Southampton SO15 0BT

    Installation of 2 x internally illuminated fascia signs and 1 x non-illuminated fascia sign. The works include: ? Two internally illuminated Polestar corporate fascia signs, each comprising a 1,000mm high illuminated logo with 653mm high side-lit, three-dimensional acrylic lettering finished in black, mounted to the south and east elevations of the building. ? One non-illuminated "Polestar Pre-owned" fascia sign comprising 490mm high three-dimensional lettering finished in black, mounted to a white aluminium back tray measuring approximately 10.502m wide by 1.000m high. The illuminated Polestar signs will utilise low-energy LED illumination with concealed electrical connections. The "Polestar Pre-owned" sign is non-illuminated. All advertisements will be fixed directly to the existing building fa?ade and cladding using proprietary concealed fixings. No changes are proposed to the building's use, footprint or structure. The illuminated advertisements are static and will not include any flashing, moving or intermittent illumination. The proposal forms part of the corporate rebranding of the existing dealership.

    7 Sep 2026 Advertising
  • 26/01017/ADV Awaiting decision

    68 Above Bar Street Southampton SO14 7DS

    Replacement of existing signage, installation of 2 x internally illuminated signs and 4 x non-illuminated signs. (submitted in conjunction with 26/01016/FUL)

    Advertising
  • 26/00970/ADV Awaiting decision

    Unit 4 West Quay Retail Park Harbour Parade Southampton SO15 1BA

    Installation of 3x internally illuminated signs.

    Advertising