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Planning application

73 The Avenue Southampton SO17 1XS

Granted Southampton 21/01117/ADV Advert Application

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Installation of 8x internally illuminated fascia signs and 1x internally illuminated wall mounted logo sign.

As published by the council, reference 21/01117/ADV

Application record

Reference
21/01117/ADV
Type
Advert Application
Status
Approved
Decision
Granted As published: Approve with Conditions
Received
23 Jul 2021
Validated
23 Jul 2021
Decided
15 Sep 2021
Ward
Freemantle
Decision by
Delegated Decision
Postcode
SO17 1XS

Site history

Applications at this address on the Southampton register

This site has had 8 applications since 2020: 7 approved, 0 refused.

  • 21/01118/ADV Granted

    73 The Avenue Southampton SO17 1XS

    Installation of 1x internally illuminated fascia sign.

    Decided 15 Sep 2021 Advertising
  • 21/00269/FUL Granted

    73 The Avenue Southampton SO17 1XS

    Change of use from sui generis (car showroom) use to Class E Commercial, Business and Service use.

    Decided 27 May 2021 Full applications
  • 20/00568/DIS Granted

    73 The Avenue Southampton SO17 1XS

    Application for approval of details reserved by condition 22 (BREEAM) of planning permission ref 18/01532/FUL for a new food store.

    Decided 9 Jun 2020 Conditions
  • 20/00282/DIS Granted

    73 The Avenue Southampton SO17 1XS

    Application for approval of details reserved by condition 17 (Air quality assessment) of planning permission ref 18/01532/FUL for a new food store

    Decided 27 May 2020 Conditions
  • 20/00245/DIS Granted

    73 The Avenue Southampton SO17 1XS

    Application for approval of details reserved by conditions 32 (Sustainable Drainage Systems) and 33 (Surface / foul water drainage) of planning permission ref 18/01532/FUL for a new food store

    Decided 23 Jun 2020 Conditions
  • 20/00210/DIS Granted

    73 The Avenue Southampton SO17 1XS

    Application for approval of details reserved by conditions 2 (Materials) and 31 (Construction management plan) of planning permission ref 18/01532/FUL for a new food store.

    Decided 27 May 2020 Conditions
  • 20/00157/DIS Split decision

    73 The Avenue Southampton SO17 1XS

    Application for approval of details reserved by conditions 13 (landscaping), 16 (ecological mitigation statement), 25 (Archaeological investigation) and 26 (Archaeological work programme) of planning permission ref 18/01532/FUL for a new food store

    Decided 2 Jun 2020 Conditions

Timeline

Dates from the published record

  1. 23 Jul 2021

    Received by Southampton

  2. 15 Sep 2021

    Decision issued: Approve with Conditions

  3. 17 Sep 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

6 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this grant of permission means

Southampton granted permission on 15 September 2021, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • 73 The Avenue Southampton SO17 1XS

    21/01118/ADV Submitted 23 Jul 2021 50 yards away

    Installation of 1x internally illuminated fascia sign.

    Granted Advertising 6 docs

  • 73 The Avenue Southampton SO17 1XS

    21/00269/FUL Submitted 19 Mar 2021 50 yards away

    Change of use from sui generis (car showroom) use to Class E Commercial, Business and Service use.

    Granted Full applications 14 docs

  • 73 The Avenue Southampton SO17 1XS

    20/00282/DIS Submitted 26 Feb 2020 50 yards away

    Application for approval of details reserved by condition 17 (Air quality assessment) of planning permission ref 18/01532/FUL for a new food store

    Granted Conditions 1 doc

  • 73 The Avenue Southampton SO17 1XS

    20/00210/DIS Submitted 14 Feb 2020 50 yards away

    Application for approval of details reserved by conditions 2 (Materials) and 31 (Construction management plan) of planning permission ref 18/01532/FUL for a new food store.

    Granted Conditions 1 doc

  • 73 The Avenue Southampton SO17 1XS

    20/00245/DIS Submitted 20 Feb 2020 50 yards away

    Application for approval of details reserved by conditions 32 (Sustainable Drainage Systems) and 33 (Surface / foul water drainage) of planning permission ref 18/01532/FUL for a new food store

    Granted Conditions 1 doc

  • 73 The Avenue Southampton SO17 1XS

    20/00157/DIS Submitted 4 Feb 2020 50 yards away

    Application for approval of details reserved by conditions 13 (landscaping), 16 (ecological mitigation statement), 25 (Archaeological investigation) and 26 (Archaeological work programme) of planning permission ref 18/01532/FUL for a new food store

    Split decision Conditions 1 doc

In Southampton

  • 26/00922/ADV Granted

    61 Above Bar Street Southampton SO14 7DZ

    Installation of internally illuminated fascia sign and digital screen

    15 Sep 2026 Advertising
  • 25/01543/ADV Granted

    94 - 96 Shirley High Street Southampton SO16 4FB

    Installation of 1 x internally illuminated sign (retrospective) (amended after validation to add retrospective)

    Received 20 Apr, published by the council 25 Jul 2026 Advertising
  • 26/00814/ADV Granted

    Polestar Snows House Second Avenue Milbrook Southampton SO15 0BT

    Installation of 2 x internally illuminated fascia signs and 1 x non-illuminated fascia sign. The works include: ? Two internally illuminated Polestar corporate fascia signs, each comprising a 1,000mm high illuminated logo with 653mm high side-lit, three-dimensional acrylic lettering finished in black, mounted to the south and east elevations of the building. ? One non-illuminated "Polestar Pre-owned" fascia sign comprising 490mm high three-dimensional lettering finished in black, mounted to a white aluminium back tray measuring approximately 10.502m wide by 1.000m high. The illuminated Polestar signs will utilise low-energy LED illumination with concealed electrical connections. The "Polestar Pre-owned" sign is non-illuminated. All advertisements will be fixed directly to the existing building fa?ade and cladding using proprietary concealed fixings. No changes are proposed to the building's use, footprint or structure. The illuminated advertisements are static and will not include any flashing, moving or intermittent illumination. The proposal forms part of the corporate rebranding of the existing dealership.

    7 Sep 2026 Advertising
  • 26/01017/ADV Awaiting decision

    68 Above Bar Street Southampton SO14 7DS

    Replacement of existing signage, installation of 2 x internally illuminated signs and 4 x non-illuminated signs. (submitted in conjunction with 26/01016/FUL)

    Advertising
  • 26/00970/ADV Awaiting decision

    Unit 4 West Quay Retail Park Harbour Parade Southampton SO15 1BA

    Installation of 3x internally illuminated signs.

    Advertising