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Planning application

Advertisement Hoarding 174801 96 - 98 High Street Smethwick

Refused Sandwell DC/22/6810A Application to Display Adverts

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Proposed upgrade of existing 48 sheet advert to digital poster.

As published by the council, reference DC/22/6810A

Application record

Reference
DC/22/6810A
Type
Application to Display Adverts
Status
Decided
Decision
Refuse permission
Received
17 Aug 2022
Validated
17 Aug 2022
Decided
12 Oct 2022
Ward
Smethwick
Decision by
Delegated Decision

Timeline

Dates from the published record

  1. 17 Aug 2022

    Received by Sandwell

  2. 12 Oct 2022

    Decision issued: Refuse permission

  3. 7 Sep 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Agent on file

737 applications on PlanIndex · across 126 councils · 85% granted

Trade members see who it is, their full track record, and every application they have filed.

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Documents

Plans, drawings, consultee responses and the officer's report

11 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

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What refusal means

The process from here

The council refused this application for the reasons set out on the decision notice, which the council portal holds in full. Only the applicant can appeal a refusal; the time limit runs from the decision date and is shorter for householder schemes.

Refusal does not prevent a fresh attempt. Applicants often address the reasons for refusal and resubmit, so a refused scheme is not necessarily the end of proposals for the site.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

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In Sandwell

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