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Planning application

Clearchannel Advertisement Hoarding 4031 At 82 Rolfe Street Smethwick

Granted Sandwell DC/19/6640A Application to Display Adverts

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Proposed replacement of an existing 48-sheet advertisement display with an illuminated 48-sheet digital advertisement display.

As published by the council, reference DC/19/6640A

Application record

Reference
DC/19/6640A
Type
Application to Display Adverts
Status
Decided
Decision
Grant Conditional Advertisement Consent
Received
1 Aug 2019
Validated
1 Aug 2019
Decided
17 Sep 2019
Ward
Soho & Victoria
Decision by
Delegated Decision

Timeline

Dates from the published record

  1. 1 Aug 2019

    Received by Sandwell

  2. 17 Sep 2019

    Decision issued: Grant Conditional Advertisement Consent

  3. 30 Aug 2026

    Added to PlanIndex

Who's behind it

Company information only, from the register and Companies House

Agent on file, registered in Newbury

1,417 applications on PlanIndex · across 151 councils · 91% granted

Trade members see who it is, their full track record, and every application they have filed.

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Documents

Plans, drawings, consultee responses and the officer's report

8 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

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What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

  • 151 Rolfe Street Smethwick B66 2AU

    DC/19/6658A Submitted 21 Oct 2019 37m away

    Proposed replacement of existing 48 sheet advert to support digital poster.

    Granted Advertising 9 docs

  • 160 Rolfe Street Smethwick B66 2AU

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  • Copes Potatoes (Midlands) Limited 11 New Street Smethwick B66 2AJ

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  • Land West Of Bridge Street North Smethwick B66 2BJ

    PD/22/02111 Submitted 7 Apr 2022 148m away

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In Sandwell

  • DC/26/7001A Granted

    76 - 78 Toll End Road Tipton DY4 0EU

    Proposed externally-illuminated fascia sign to side.

    16 Jun 2026 Advertising
  • DC/26/7007A Awaiting decision

    82B Holyhead Road Wednesbury WS10 7PA

    Retention of 2 No. illuminated ATM signs.

    12 Aug 2026 Advertising
  • DC/26/6998A Refused

    MCS Plant Hire Group Ltd Gregston Industrial Estate Birmingham Road Oldbury B69 4EX

    Proposed 2 No digital display screens.

    18 May 2026 Advertising
  • DC/26/7004A Awaiting decision

    Unit Q Park Lane Birmingham B21 8LE

    Proposed internally-illuminated and non-illuminated fascia and free-standing signs.

    15 Jul 2026 Advertising
  • DC/26/6996A Granted

    BT Hub Fronting Jack Judge House Halesowen Street Oldbury

    Proposed two digital 75 inch LCD display screens, one on each side of the Street Hub Unit.

    12 May 2026 Advertising