PL/26/0696

1. 26 May 2026

   Received by Reading

2. 2 Jun 2026

   Validated

   Checked as complete and ready for consideration.

3. 27 Jul 2026

   Added to PlanIndex

4. Decision

   Awaiting decision

   The statutory target is eight weeks for most applications and thirteen for major development. Extensions of time are common.

This application is with Reading for determination. The council publicises it, consults neighbours and technical bodies where required, and weighs the responses against local and national planning policy.

The statutory target is eight weeks for most applications and thirteen for major development, though extensions of time are common. Comments carry most weight while the case is undecided, so check the council portal for the deadline if you want to respond.

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

• PL/26/0266 Withdrawn

  192 HENLEY ROAD, CAVERSHAM, READING, RG4 5LN

  The construction of a self-build two storey dwelling with associated parking and landscaping following demolition of existing garage

  26 Feb 2026 119m away Full applications
• PL/26/0125 Awaiting decision

  177 HENLEY ROAD, CAVERSHAM, READING, RG4 6LH

  (T14) – Sycamore: Carry out a moderate crown reduction of up to 25% and a light crown thin of up to 15%.

  30 Jan 2026 130m away Trees
• PL/26/0765 Awaiting decision

  177 HENLEY ROAD, CAVERSHAM, READING, RG4 6LH

  Single storey rear extension and internal alterations.

  10 Jun 2026 130m away Householder
• PL/24/1242 Granted

  152 HENLEY ROAD, CAVERSHAM, READING, RG4 6DJ

  Single storey side and rear extension

  20 Sep 2024 169m away Householder
• PL/26/0843 Withdrawn

  70 MAYFIELD DRIVE, CAVERSHAM, READING, RG4 5JT

  Proposed single storey side extension to replace an existing timber-framed, covered storage area.

  25 Jun 2026 224m away Lawful development
• PL/26/0826 Awaiting decision

  90 MAYFIELD DRIVE, CAVERSHAM, READING, RG4 5JT

  Hip to Gable, plus rear facing dormer. Two Velux windows to front aspect

  23 Jun 2026 224m away Lawful development

• PL/26/0682 Refused

  Site to the East of Reading Link Retail Park, Rose Kiln Lane , Reading , RG2 0SN

  New Homes sign located in the parking area behind a knee rail fence on Rose Kiln Lane

  21 May 2026 Advertising
• PL/26/0675 Granted

  THE WATER TOWER PH, 160 PARK LANE, TILEHURST, READING, RG31 4DU

  Installation of replacement signs to include 1x new pictorial panel and 2x amenity boards to existing post, 1x fascia sign, 1x door plaque, 1x welcome sign and 2x double sided post mounted corex signs

  20 May 2026 Advertising
• PL/26/0046 Granted

  121-122 BROAD STREET, READING, RG1 2BD

  Advertisement consent for the installation of internally illuminated signage, including fascia lettering spelling ‘SHAKE SHACK’, an illuminated logo, an illuminated signbeam board, and an illuminated projecting sign

  16 Jan 2026 Advertising
• PL/26/0902 Awaiting decision

  UNIT 8, READING GATE RETAIL PARK, READING, RG2 0QG

  Two new high level 600mm internally illuminated golden arches to side elevation

  7 Jul 2026 Advertising
• PL/26/0734 Refused

  95 BROAD STREET, READING, RG1 2AP

  "Blue Banana" shop fascia - white powder coated tray with black stand-off letters

  4 Jun 2026 Advertising