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Planning application

CROWNE PLAZA READING, RICHFIELD AVENUE, READING, RG1 8BD

Granted Reading PL/25/1455 Consent to display an advertisement

Permission granted. Work must normally begin within three years of the decision or the permission lapses.

Proposal

Advertisement consent for new Village Hotels signage and direction totems at the former Crowne Plaza Hotel site (Part Retrospective)

As published by the council, reference PL/25/1455

Application record

Reference
PL/25/1455
Type
Consent to display an advertisement
Status
Decision Made
Decision
Granted As published: Approve with Conditions
Received
10 Oct 2025
Validated
22 Oct 2025
Decided
22 Dec 2025
Ward
Thames Ward
Decision by
Delegated Decision
Postcode
RG1 8BD

Site history

Applications at this address on the Reading register

This site has had 6 applications since 2025: 2 approved, 0 refused.

  • PL/26/0791 Decided

    CROWNE PLAZA READING, RICHFIELD AVENUE, READING, RG1 8BD

    Application for Approval of Details Reserved by Condition 11 (Biodiversity) of application PL/25/0759

    Decided 7 Jul 2026 Conditions
  • PL/26/0642 Decided

    CROWNE PLAZA READING, RICHFIELD AVENUE, READING, RG1 8BD

    Non-Material Amendment Following a Grant of Planning Permission PL/25/0759 in relation to condition 14 (BREEAM Certificate).

    Decided 26 Jun 2026 Amendments
  • PL/26/0008 Granted

    CROWNE PLAZA READING, RICHFIELD AVENUE, READING, RG1 8BD

    Application for Approval of Details Reserved by Conditions 8 (Hard and Soft Landscaping), 10 (Landscape and Ecology Management Plan), 12 (Lighting Scheme) and 13 (Details of Plant Species for Green Walls) of application PL/25/0759

    Decided 10 Jul 2026 Conditions
  • PL/25/1568 Decided

    CROWNE PLAZA READING, RICHFIELD AVENUE, READING, RG1 8BD

    Application for a Non-Material Amendment Following a Grant of Planning Permission PL/25/0759 in relation to the approved main entrance and canopy

    Decided 17 Dec 2025 Amendments
  • PL/25/1230 Decided

    CROWNE PLAZA READING, RICHFIELD AVENUE, READING, RG1 8BD

    Application for a Non-Material Amendment Following a Grant of Planning Permission PL/25/0759 to remove condition 5 (Gas Mitigation Measures)

    Decided 18 Sep 2025 Amendments

Timeline

Dates from the published record

  1. 10 Oct 2025

    Received by Reading

  2. 22 Oct 2025

    Validated

    Checked as complete and ready for consideration.

  3. 22 Dec 2025

    Decision issued: Approve with Conditions

  4. 10 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

8 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Watch members (£5 a month) open the document list from here.

Open the documents

What this grant of permission means

Reading granted permission on 22 December 2025, subject to any conditions on the decision notice. Work must normally begin within three years or the permission lapses. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

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Within 0.3 miles

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    Received 5 Aug, published by the council 15 Aug 2026 Advertising
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    Received 30 Sep, published by the council 7 Oct 2026 Advertising
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    Received 26 Jun, published by the council 27 Jul 2026 Advertising
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    Received 22 Sep, published by the council 7 Oct 2026 Advertising