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Planning application

FLAT C, 31 VASTERN ROAD, READING, RG1 8DJ

Refused Reading PL/25/1398 Consent to display an advertisement

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Proposed installation of 1no. new BT Street Hub, incorporating 2no. digital 75" LCD advert screens, and associated BT Phone Kiosk removal.

As published by the council, reference PL/25/1398

Application record

Reference
PL/25/1398
Type
Consent to display an advertisement
Status
Decision Made
Decision
Refuse
Received
30 Sep 2025
Validated
3 Oct 2025
Decided
28 Nov 2025
Ward
Thames Ward
Decision by
Delegated Decision
Postcode
RG1 8DJ

Site history

Applications at this address on the Reading register

This site has had 2 applications since 2025: 0 approved, 2 refused.

  • PL/25/1389 Refused

    FLAT C, 31 VASTERN ROAD, READING, RG1 8DJ

    Proposed installation of 1no. new BT Street Hub, incorporating 2no. digital 75" LCD advert screens, and associated BT Phone Kiosk removal.

    Decided 28 Nov 2025 Full applications

Timeline

Dates from the published record

  1. 30 Sep 2025

    Received by Reading

  2. 3 Oct 2025

    Validated

    Checked as complete and ready for consideration.

  3. 28 Nov 2025

    Decision issued: Refuse

  4. 10 Aug 2026

    Added to PlanIndex

Documents

Plans, drawings, consultee responses and the officer's report

14 documents on file for this application

A planning file usually holds the application form, drawings and site plans, consultee responses, the officer's report and the decision notice.

Trade members open them from here.

Open the documents

What this refusal means

Reading refused this application for the reasons on the decision notice; only the applicant can appeal, and refused schemes often return in revised form. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 500 metres

  • FLAT C, 31 VASTERN ROAD, READING, RG1 8DJ

    PL/25/1389 Submitted 30 Sep 2025 0m away

    Proposed installation of 1no. new BT Street Hub, incorporating 2no. digital 75" LCD advert screens, and associated BT Phone Kiosk removal.

    Refused Full applications 13 docs
  • Great Brighams mead, Vastern road, Reading, RG1 8DJ , Vastern road, , Reading, RG1 8DJ

    PL/26/0288 Submitted 4 Mar 2026 0m away

    78% historically approved · decision due ~12 May

    External alterations in connection with conversion of the building to residential use without complying with condition 2 (approved plans) of approved planning permission ref. PL/25/0052 for changes to the proposed external alterations to the building (application under Section 73 of the Town and Country Planning Act 1990).

    Awaiting decision Amendments 9 docs
  • Great Brighams mead, Vastern road, Reading, RG1 8DJ , Vastern road, , Reading, RG1 8DJ

    PL/26/0287 Submitted 4 Mar 2026 0m away

    78% historically approved · decision due ~13 May

    Change of use from office use Class B1(a) to use Class C3 to comprise 110 residential units. Prior Notification under Class O, Part 3 of Schedule 2 of the Town and Country Planning (General Permitted Development) Order 2015 without complying with condition 2 (approved plans) of consent ref. PL/25/0046 for internal alterations to layout (application under Section 73 of the Town and Country Planning Act 1990).

    Awaiting decision Amendments 13 docs
  • Great Brighams Mead, Vastern Road, Reading , RG1 8DJ

    PL/26/0239 Submitted 20 Feb 2026 0m away

    73% historically approved · decision due ~17 Apr

    “External works in connection with the conversion of the building to residential use, to facilitate landscape and amenity enhancements, and associated ancillary works”

    Awaiting decision Full applications 11 docs
  • Pavement o/s Great Brigham Mead, Caversham Road, Reading , RG1 8DJ

    PL/25/1351 Submitted 24 Sep 2025 0m away

    The proposed installation of 1no. BT Street Hub and removal of associated existing BT payphone(s).

    Refused Full applications 14 docs
  • Pavement o/s Great Brigham Mead, Caversham Road, Reading , RG1 8DJ

    PL/25/1356 Submitted 24 Sep 2025 0m away

    The proposed installation of 1no. BT Street Hub and removal of associated existing BT payphone(s).

    Refused Advertising 15 docs

In Reading

  • PL/26/0326 Granted

    33 OXFORD ROAD, READING, RG1 7QG

    Fascia and Projecting Advertisement

    11 Mar 2026 Advertising
  • PL/26/1054 Awaiting decision

    4-5 ST MARYS BUTTS, READING, RG1 2LN

    Replacement of existing shopfront signage with new internally illuminated fascia and projecting signs, relocation of the entrance doors by swapping the existing door with the existing glazing, installation of new window vinyls, and associated external alterations.

    5 Aug 2026 Advertising
  • PL/26/1044 Awaiting decision

    Barclays Bank, 90-93 Broad Street, Reading, RG1 2AP

    Installation of new shopfront, Installation of new internally illuminated fascia sign, Installation of new internally illuminated projecting sign, Installation of 2no internally illuminated ATM Surrounds Installation of Digital display screen internally facing the street.

    4 Aug 2026 Advertising
  • PL/26/0696 Refused

    182-184 Henley Road, Reading, RG4 5DL

    Replacement of two existing advertisement signs with two illuminated digital advertisement displays

    26 May 2026 Advertising
  • PL/26/1029 Awaiting decision

    2, Duke Street , Reading, RG1 4RU

    Display of one internally illuminated fascia sign and one non-illuminated projecting sign.

    31 Jul 2026 Advertising