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Planning application

12/01418/ADV

New Look Unit 13 The Serpentine Green Shopping Centre The Serpentine Hampton Centre Peterborough PE7 8BE

Granted Peterborough Advertisement Application

Proposal

Two internally illuminated fascia signs and two non-illuminated entrance columns

As published by the council, reference 12/01418/ADV

Timeline

Dates from the published record

  1. 14 Sep 2012

    Received by Peterborough

  2. 26 Oct 2012

    Decision issued: Permitted

  3. 23 Jul 2026

    Added to PlanIndex

What a grant of permission means

The process from here

Permission has been granted, usually subject to conditions listed on the decision notice, some of which must be discharged before work starts. The decision notice on the council portal sets out exactly what was approved.

Work must normally begin within three years of the decision or the permission lapses. Neighbours cannot appeal a grant; challenging one means judicial review of how the decision was made, within tight time limits.

About advertising applications

How this application type works

Advertisement consent controls signs, hoardings and other adverts. The council may only judge two things: amenity, meaning the effect on the appearance of the building and area, and public safety, chiefly whether a sign distracts road users or obstructs sight lines. Other planning considerations, such as competition between businesses, do not apply.

More on advertising applications in our guide

Nearby applications

Within 500 metres

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In Peterborough

  • 26/002248/ADV Granted

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    30 Apr 2026 Advertising
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  • 26/002584/ADV Awaiting decision

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    2no. freestanding, non-illuminated 2m totem signs to advertise the presence of the InstaVolt EV charging site

    9 Jul 2026 Advertising
  • 26/002335/ADV Withdrawn

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    Installation of an internally illuminated freestanding double-sided digital advertisement unit, advertised space measuring 932mm x 1653mm

    6 May 2026 Advertising