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Planning application

Pavement O/s 156-158 Loughborough Road London SW9 7LL

Refused Lambeth 25/03866/ADV Advertisement Consent

Relates to 25/03865/FUL

Refused. Only the applicant can appeal, within the statutory time limit, and a revised scheme can be submitted instead.

Proposal

Installation/display of one internally illuminated double sided digital screen (75-inch) LCD panel BT Street Hub unit. (Please note: The reference number for this Advertisement Consent application is 25/03866/ADV but there is also an associated application for Full Planning Permission related to these works with reference number: 25/03865/FUL).

As published by the council, reference 25/03866/ADV

Application record

Reference
25/03866/ADV
Type
Advertisement Consent
Status
Decided
Decision
Refused As published: Refuse Permission
Received
15 Dec 2025
Validated
15 Dec 2025
Decided
9 Feb 2026
Ward
Brixton North
Decision by
Delegated Decision
Postcode
SW9 7LL

Site history

Applications at this address on the Lambeth register

This site has had 2 applications since 2025: 0 approved, 2 refused.

  • 25/03865/FUL Refused

    Pavement O/s 156-158 Loughborough Road London SW9 7LL

    Installation/display of one internally illuminated double sided digital screen (75-inch) LCD panel BT Street Hub unit. (Full Planning Permission and Advertisement Consent ref : 25/03866/ADV applications received).

    Decided 9 Feb 2026 Full applications

Timeline

Dates from the published record

  1. 15 Dec 2025

    Received by Lambeth

  2. 9 Feb 2026

    Decision issued: Refuse Permission

  3. 10 Aug 2026

    Added to PlanIndex

Cases linked to this one on the register

  • 25/03865/FUL Refused

    Pavement O/s 156-158 Loughborough Road London SW9 7LL

    Installation/display of one internally illuminated double sided digital screen (75-inch) LCD panel BT Street Hub unit. (Full Planning Permission and Advertisement Consent ref : 25/03866/ADV applications received).

    Decided 9 Feb 2026 Full applications

1 later application on the register refers to this one:

  • 25/03865/FUL Refused

    Pavement O/s 156-158 Loughborough Road London SW9 7LL

    Installation/display of one internally illuminated double sided digital screen (75-inch) LCD panel BT Street Hub unit. (Full Planning Permission and Advertisement Consent ref : 25/03866/ADV applications received).

    Decided 9 Feb 2026 Full applications
  • Appeal: 26/00045/ADVREF (Appeal Allowed)

Who's behind it

Company information only, from the register and Companies House

MITIE Agent, registered in London

Active · incorporated 1994 · London

259 applications on PlanIndex · across 57 councils · 48% granted

Trade members see everything this firm has filed, how it was decided, and get an email the day it files again.

See their track record

Documents

Plans, drawings, consultee responses and the officer's report

13 documents on file for this application

  • LPA - STATEMENT OF CASE Appeal documents - redacted · 21 Apr 2026
  • OFFICERS REPORT Delegated Register · 09 Feb 2026
  • PROPOSED BT STREETHUB ELEVATIONS Plans · 22 Dec 2025
  • THE BRIGHTNESS OF ILLUMINATED ADVERTISEMENTS INCLUDING DIGITAL DISPLAYS Supporting Docs · 15 Dec 2025
  • APPLICATION FORM - WITHOUT PERSONAL DATA Application Form · 15 Dec 2025
  • EXISTING/PROPOSED ELEVATIONS Plans · 15 Dec 2025
  • COMMUNITY INFRASTRUCTURE LEVY - COMPLETED FORM Supporting Docs · 15 Dec 2025
  • STREET HUBS BEYOND CONNECTION Supporting Docs · 15 Dec 2025
  • PROPOSED SITE PLAN Plans · 15 Dec 2025
  • COVERING LETTER Supporting Docs · 15 Dec 2025
  • THE LOCATION PLAN OS Map · 15 Dec 2025
  • ANTI SOCIAL BEHAVIOUR MANAGEMENT PLAN Supporting Docs · 15 Dec 2025
  • DECLARATION OF CONFORMITY WITH PUBLIC RF EXPOSURE GUIDELINES Supporting Docs · 15 Dec 2025

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What this refusal means

Lambeth refused this application for the reasons on the decision notice; only the applicant can appeal, and refused schemes often return in revised form. More in our guide to what happens after a planning decision.

About advertisement consent applications

Advertisement consent is judged on two things only: amenity and public safety, not competition or other planning considerations. More in our guide to planning application types.

Nearby applications

Within 0.3 miles

  • Pavement O/s 156-158 Loughborough Road London SW9 7LL

    25/03865/FUL Submitted 15 Dec 2025 50 yards away

    Installation/display of one internally illuminated double sided digital screen (75-inch) LCD panel BT Street Hub unit. (Full Planning Permission and Advertisement Consent ref : 25/03866/ADV applications received).

    Refused Full applications 14 docs
  • Hero Of Switzerland 142 Loughborough Road London SW9 7LL

    26/01828/NMC Submitted 22 Jun 2026 50 yards away

    84% historically approved · decision due ~17 Aug

    Application for a non-material amendment following a grant of planning permission ref. 19/01481/FUL (Demolition of the existing public house and erection of a 13-storey building (plus basement and mezzanine floor levels and roof level access) including a replacement public house at basement, ground and mezzanine floor levels and 1 unit of ancillary staff accommodation (Use Class A4) with 35 residential units above (8 x Studio, 4 x 1 beds, 15 x 2 beds and 8 x 3 beds, Use Class C3), and cycle parking, waste storage, a substation, hard & soft landscaping including beer garden and private/communal amenity space, and associated engineering works.), granted on 25.08.2020. Amendment sought: To increase the affordable housing provision from the current level of 20% to 100%, all on a social rent tenure basis.

    Decided Demolition 3 docs
    Domestic
  • Harper House Angell Road London SW9 7LW

    16/03245/FUL Submitted 27 May 2016 150 yards away

    Alterations to existing TA room at ground floor level in Harper House including adjustments to existing fence line around park, external refurbishment of external facades of hub space at ground floor level and minor improvements to play park.

    Granted Full applications 13 docs
    Small domestic
  • 1 Gastineau Yard London Lambeth SW9 7FA

    22/04005/DET Submitted 10 Nov 2022 150 yards away

    Approval of details pursuant to condition 19 (Fume Extraction Equipment) of planning permission 17/00527/RG3 (In outline, a phased redevelopment of the site comprising the erection of buildings and containers to provide no more than 1800sqm of B1 uses (offices, research and development, and light industry), with associated productive landscaping and ancillary facilities. Details of the scale, layout, and design of the buildings are reserved for later determination, except in relation to parts of the application site within phase one, where full detailed planning permission is sought for: Erection of two buildings to provide 460sqm Office space (Use Class B1a) and 780sqm Light Industrial space (Use Class B1c), including studio spaces, workshops, food business incubator and co-working office space, with associated productive landscaping and ancillary facilities, including bike storage, toilets, showers, changing facilities and parking) granted on 12.05.2017.

    Granted Conditions 7 docs
  • 7 Unit 1 Gastineau Yard London Lambeth SW9 7FA

    22/03360/DET Submitted 20 Sep 2022 150 yards away

    Partial approval of details pursuant to condition 18 (acoustic impact assessment) of planning permission 17/00527/RG3 (erection of buildings and containers to provide no more than 1800sqm of B1 uses (offices, research and development, and light industry), with associated productive landscaping and ancillary facilities.) Granted on 12.05.2017.

    Granted Conditions 6 docs
  • Loughborough Farm Loughborough Road London SW9 7XD

    22/04493/NMC Submitted 9 Dec 2022 150 yards away

    Application for a non-material amendment following a grant of planning permission ref: 17/00527/RG3 (In outline, a phased redevelopment of the site comprising the erection of buildings and containers to provide no more than 1800sqm of B1 uses (offices, research and development, and light industry), with associated productive landscaping and ancillary facilities. Details of the scale, layout, and design of the buildings are reserved for later determination, except in relation to parts of the application site within phase one, where full detailed planning permission is sought for: Erection of two buildings to provide 460sqm Office space (Use Class B1a) and 780sqm Light Industrial space (Use Class B1c), including studio spaces, workshops, food business incubator and co-working office space, with associated productive landscaping and ancillary facilities, including bike storage, toilets, showers, changing facilities and parking) granted on 12.05.2017.

    Granted Amendments 2 docs

In Lambeth

  • 26/02971/ADV Awaiting decision

    Queen Elizabeth Hall And Purcell Room South Bank London SE1 8XX

    Retention of existing advertisements and artwork associated with the temporary Wahaca restaurant and food truck for a further 5 years. (Please note: The reference number for this Advertisement Consent application is 26/02971/ADV but there is also an associated application for Full Planning Permission related to these works with reference number: 26/02970/FUL)

    Received 12 Oct, published by the council 21 Oct 2026 Advertising
  • 26/02943/ADV Awaiting decision

    40 - 48 Bromell's Road London SW4 0BG

    Display of 2x externally illuminated lettering fascia signs, 2x internally illuminated projecting signs, and 2x non-illuminated retractable fabric awning signs.

    Received 8 Oct, published by the council 20 Oct 2026 Advertising
  • 26/02878/ADV Awaiting decision

    452-456 Brixton Road London SW9 8EA

    Installation of 3 x internally illuminated static fascia signs, 1 x internally illuminated static hanging sign and 2 x internally fixed TV screens

    Received 2 Oct, published by the council 14 Oct 2026 Advertising
  • 26/02866/ADV Awaiting decision

    Arches 149 - 152 Newport Street London SE11 6AQ

    Display of 4 non-illuminated static fascia signs fitted within the head of each arch, a static entrance sign above the doorway and up to 7 wall-mounted signs to the side of the doorway.

    Received 1 Oct, published by the council 13 Oct 2026 Advertising
  • 26/02039/ADV Granted

    Michael Tippett College Belthorn Crescent London SW12 0NS

    Display of 1x internally illuminated lettering fascia sign and 3x non-illuminated signs.

    Received 13 Jul, published by the council 21 Aug 2026 Advertising